The State of the Micromobility Review Market

The State of the Micromobility Review Market

Author: Oliver Bruce and Horace Dediu February 27, 2024 Duration: 54:15

On this episode of Ride On! we are talking with Tyson Roehrkasse, the Chief Reviewer at our sister company, Ride Review. Tyson has been with us now for around 4 months and comes from a tremendous background in electric bike reviews, with the majority of his time spent working with Electric Bike Review, the OG of the ebike review space. 


Highlights: - 🚲 Reviews play a crucial role in the success of small electrical vehicles, with online reviews impacting pre-orders, investments, and revenue. - 🛵 The importance of local dealers and retailers in providing better customer experience and service for e-bike buyers. - 🌐 The rise of influencers in the scooter and one-wheel market, focusing on lifestyle and fun rather than technical attributes and formal reviews.

We also use this episode to make some announcements around Ride AI, a platform covering all the technology that moves us. We have started with a newsletter, you can subscribe at http://rideai.org and very soon we will be launching a Ride AI podcast with Ed Neidemeyer who has tirelessly covered the AV and vehicle tech landscape for over 15 years now. Finally, as part of the new launch, we will also be announcing our Ride AI Conference in Costa Mesa, CA the week of November 11th that will also coincide with Micromobility America. 

So big news there is 1) a new event Ride AI highlighting all the technology that moves us with our first ever event along with Micromobility America moving from the Bay Area to Southern California. 

Why Southern California? On top of the being the largest market in the United States for small electric vehicles we also think it represents the renaissance happening in the hard tech world both as it relates to AI and mobility. SoCal is home to incredible mobility history like Hughes AirForce Base, the first west coast refineries from Rockefeller and now home to SpaceX and many startups looking to change the way we move. 

We hope you buy tickets and join us at the event, go to Micromobility.io to learn more about it.


Ed Niedermeyer, an author and analyst with a sharp focus on the automotive world, guides Ride AI alongside co-hosts Horace Dediu, Oliver Bruce, and James Gross. Together, they navigate the complex intersection where artificial intelligence meets transportation, a space that's rapidly reshaping how we think about movement, business, and urban life. This isn't just a series of interviews; it's a deep exploration of the forces driving change, from autonomous vehicles and electric scooters to the broader economic and societal shifts they trigger. Each episode pulls back the curtain on the strategies and struggles of founders, investors, and engineers who are building the future of mobility. You'll hear candid discussions that go beyond the hype, focusing on the practical realities of investment, the nuances of technological adoption, and the lessons learned from both successes and failures in the field. For anyone curious about the business models behind the tech or the investment theses shaping this volatile sector, this podcast offers a grounded, insightful perspective. Tune in for conversations that are as much about the journey of innovation as they are about the destination.
Author: Language: en-us Episodes: 100

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