RS319: Mastering LinkedIn Video Content

RS319: Mastering LinkedIn Video Content

Author: RogueStartups July 17, 2024 Duration: 50:21
Clearly Design works in every aspect from branding to marketing, from product to promotion. Go to Clearly.Design for a discount on his monthly design subscription service. Tell him that Rogue Startups sent you. Danny DelVecchio joins Craig today to discuss creating, posting, and uploading video content on LinkedIn. In today’s conversation, you’ll discover how to overcome challenges in creating compelling video content, even if you lack confidence on camera. Uncover the essentials of selecting the right gear to kickstart your video journey and crafting timeless content across various platforms. Gain insights into balancing visual appeal with clear messaging and discover influential LinkedIn users worth following. Do you have any comments, questions, or topic ideas for future episodes? Send Craig an email at podcast@roguestartups.com. If you feel like our podcast has benefited you and it might benefit someone else, please share it with them. If you have a chance, give Rogue Startups a review on iTunes. We’ll see you next week! Highlights from Craig and Danny’s conversation: Tips for creating videos when your on-camera presence is lacking Why people don’t create video content on LinkedIn Essential gear and tools for getting started with video Creating evergreen content across multiple platforms Choosing assistants and social media managers What happens when  you overemphasize graphics over your message Top LinkedIn users to learn from Batching recording sessions each week/month Maximizing engagement with LinkedIn connections Look for things that people are excited about and start conversations about it Three styles of video everyone should be creating: educational content, content that builds trust, and sales content A Little About Danny: Danny elevated founders with social video. He is also a father, husband, business owner, and coach. Links & Mentions from This Episode: Danny DelVecchio on LinkedIn Danny DelVecchio on YouTube Alex B Sheridan on LinkedIn Chris James on LinkedIn Laura Acosta on LinkedIn Rogue Startups Resources: Follow Craig on Twitter/X Castos Founder Insights

Behind every new company is a story, and Rogue Startups digs into the real ones-the messy, uncertain, and exhilarating paths founders actually walk. This isn't about polished success tales; it's a candid look at the day-to-day grind of building a business from the ground up. You'll hear directly from entrepreneurs in the thick of it, along with seasoned experts who specialize in the crucial engines of growth: sales, marketing, and product development. Conversations focus on practical tactics, particularly around scaling productized services and SaaS offerings, exploring the real "how" behind their growth hacking strategies. The value of this podcast lies in that shared experience-hearing how others navigate the very obstacles you might be staring down, and learning what moves actually led to a win. It’s for anyone who prefers the unvarnished truth of entrepreneurship over theory, offering a sense of camaraderie and a toolbox of ideas drawn from the front lines. Tune in for authentic dialogue that skips the fluff and gets straight to the challenges and victories of building something new.
Author: Language: en-us Episodes: 50

Rogue Startups
Podcast Episodes
RS328: Are you Productive or Effective as a founder? [not-audio_url] [/not-audio_url]

Duration: 14:27
Running a business is both incredibly rewarding and exhausting. Over the years, I’ve experienced highs of motivation and productivity, but I’ve also hit those low points, battling burnout and loneliness. In this post, I…
RS327: 3 Traits Of Successful Founders w/ Rob Walling [not-audio_url] [/not-audio_url]

Duration: 44:07
Craig has TinySeed’s Rob Walling in the hot seat today. They’re chatting about defining, attaining, and maintaining success. What does success mean to you? How do focus, clarity, and execution fit into it? Rob, a leading…
RS326: 5 Things Most Founders Struggle With [not-audio_url] [/not-audio_url]

Duration: 19:12
Today’s a solo episode with Craig where he’s talking through the 5 common topics and themes that he helps most of his coaching clients through. Whether it’s through his 1:1 coaching with private clients or in serving as…
RS325: Stuck? Ask Yourself These 3 Questions [not-audio_url] [/not-audio_url]

Duration: 10:00
Are you a SaaS founder feeling stuck, unmotivated, or unsure about your next move? In this video, I dive into three powerful questions that can help you break through mental barriers and gain clarity on your business’s d…
RS324: $100 Million Bootstrapped SaaS with Adam Robinson [not-audio_url] [/not-audio_url]

Duration: 41:34
In this episode of the Rogue Startups podcast, Craig sits down with Adam Robinson to explore key topics such as founder psychology, overcoming self-limiting beliefs, and avoiding self-sabotage. They delve into how to ide…
RS323: Breaking Through Plateaus with Josh Ho [not-audio_url] [/not-audio_url]

Duration: 51:33
Today on the Rogue Startups Podcast, Craig chats with Josh Ho from Referral Rock about the peaks and valleys of being a founder. When is the right time to sell? Is there ever a right time? How do you break through a plat…
RS322: Marketing, in 2 hours a week [not-audio_url] [/not-audio_url]

Duration: 16:17
In this episode Craig descirbes his current SaaS marketing approach. Balancing Active and Passive marketing, he’s got his marketing time down to just a few hours a week. Using a video-first, AI-assisted workflow he’s rea…
RS321: B2B Lead Gen on LinkedIn [not-audio_url] [/not-audio_url]

Duration: 47:30
If there’s one thing Craig loves more than podcasting, it’s sales. In this episode, he shares his enthusiasm with tech sales coach Peter Ahn. They discuss everything from bridging the gap between creating content and dri…
RS320: The Psychology of Sales [not-audio_url] [/not-audio_url]

Duration: 43:26
Clearly Design works in every aspect from branding to marketing, from product to promotion. Go to Clearly.Design for a discount on his monthly design subscription service. Tell him that Rogue Startups sent you. What gets…
RS318: LinkedIn Content That Converts [not-audio_url] [/not-audio_url]

Duration: 44:17
Clearly Design works in every aspect from branding to marketing, from product to promotion. Go to Clearly.Design for a discount on his monthly design subscription service. Today Craig is chatting with Nemanja Zivkovic ab…