Tactics

Imagine having a front-row seat to a live, intimate workshop where marketing legend Seth Godin is in the room, working directly with a small group of founders. That’s the experience offered by Seth Godin's Startup School. This isn't a polished lecture series; it's the raw, unfiltered recording of that very session, a rare chance to listen in as Godin and thirty entrepreneurs tackle the real, granular challenges of building a meaningful business. You’ll hear specific questions about pricing, branding, and fear, met with Godin's direct, often counterintuitive advice. The conversations move beyond abstract theory into the practical dilemmas of early-stage companies, focusing on how to make work that matters and find the people who will care about it. Co-produced by Earwolf & Seth Godin, this podcast captures the dynamic energy of a masterclass, full of moments where a simple reframe changes everything. It’s for anyone who feels the traditional startup playbook is missing the point, offering a deeply human perspective on creating something that lasts. Tune in not for generic tips, but for the nuanced, situational wisdom that only emerges in a live, collaborative environment like this.