Someone Has to be the Most Expensive - Why Not Make it You? Podcast Episode 357

Someone Has to be the Most Expensive - Why Not Make it You? Podcast Episode 357

Author: Jenn Donovan: Speaker, Author, Marketer and Social Media Expert July 28, 2025 Duration: 26:15

BONUS EPISODE 357: Someone Has to Be the Most Expensive – Why Not Make It You? with Andrew Griffiths

In this bonus episode, I'm sharing something a little bit special with you – a repurposed chat from a recent LinkedIn Live I hosted with the incredible Andrew Griffiths – bestselling author, speaker, and all-round legend.

Andrew is not only one of my personal mentors, but also my closing keynote speaker for the 2025 Social Media & Marketing Conference in Melbourne on 29 August.

We sat down to talk about a BIG topic: charging what you're worth – and why so many business owners still hold themselves back when it comes to pricing.

We cover:

  • Why now is exactly the right time to review your pricing

  • How confidence, mindset, and value perception all play a role

  • Why product and service-based businesses alike need to embrace being "the most expensive"

  • The real cost of saying yes to discounts (and the thousands you could be leaving on the table)

If you've ever second-guessed your pricing, undercharged for your brilliance, or told yourself "now isn't the right time to increase my rates", this episode is a must-listen.

🎧 Tune in now and get a sneak peek at the message Andrew will be delivering live on stage at the conference – and why it might just be the message you need to hear.

🎟️ Ready to be in the room? Grab your ticket at:
https://www.socialmediaandmarketing.com.au/conference


Running a small business often feels like a constant juggling act, where the big dreams meet daily grind. The Small Business Made Simple Podcast cuts through that noise with practical, actionable conversations. Host Jenn Donovan brings her background as a speaker, author, and marketer directly to your earbuds, but she’s not just theorizing. Having been deep in the trenches herself, she understands the unique mix of ambition and overwhelm that defines the entrepreneurial journey. This podcast focuses on real-world application, offering bite-sized social media and marketing strategies you can implement immediately, without needing a massive budget or a dedicated team. You’ll also hear from fellow small business owners who share their own stories-the successes, the stumbles, and the lessons learned along the way. It’s a blend of expert guidance from Jenn and peer-to-peer solidarity, all designed to provide both clarity and accountability. Think of each episode as a focused coaching session that helps break down larger goals into manageable steps, reinforcing the confidence that you can, indeed, build the business you envision. Tune in for honest talk that simplifies the complex, making growth feel less like a solitary struggle and more like a shared, achievable path forward.
Author: Language: English Episodes: 100

Small Business Made Simple Podcast
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** Purchase your 2025 Social Media and Marketing Conference ticket for $199 here: https://www.socialmediaandmarketing.com.au/351 ** Episode 351 – How to Do "The People Stuff" Better in Your Business with Amy Christophers…