#28 Benedetta and Valeria Bianchini - Local Aromas - transitioning business during a pandemic

#28 Benedetta and Valeria Bianchini - Local Aromas - transitioning business during a pandemic

Author: Pepper Makepeace: Entrepreneur, Business Systems & Social Media Marketing Strategy, Solopreneur Consulting December 20, 2020 Duration: 38:45
The sisters have successfully transitioned their business from 100% in person to 100% online in response to the Covid-19 pandemic, and have recently created an online product tailored to fit their business and niche perfectly. In this episode they talk about how they navigated that transition, their new product and how the marketing has worked for it, as well as their planning process for 2021 so we can all hit the ground running.

There's a particular kind of magic that happens when women building businesses decide to share their real stories-not just the polished highlights, but the messy middle parts, too. That’s the space you’ll find in the Small Business Sisterhood Podcast. Each conversation goes beyond surface-level advice, delving into the actual systems, the social media puzzles, and the personal hurdles that creative entrepreneurs and bloggers face daily. Host Pepper Makepeace brings her background as a strategist for solopreneurs into every interview, fostering discussions that feel like a candid chat between friends who just happen to be incredibly savvy about online business. This podcast serves as an audio extension of the Small Business Sisterhood community, offering a sense of connection and practical insight for anyone in those early, often isolating, stages of building something of their own. You’ll hear from a diverse range of female founders who detail what worked, what failed spectacularly, and how they navigated the path to a sustainable venture. It’s about finding your people and your strategy, one episode at a time.
Author: Language: English Episodes: 49

Small Business Sisterhood Podcast: Online Business, Blogging, Creative Entrepreneurs, Business Community
Podcast Episodes
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Tracy Lamourie is a human rights activist and award winning publicist who started her business campaigning to free an innocent man from Death Row. She’s passionate about amplifying important messages and being a voice fo…
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