#49 Rhonda Mincey - balancing the need for profit with purpose

Rhonda G. Mincey is a multi-award-winning mentor, entrepreneur, and inspirational expert for female entrepreneurs. Her genius and gift is to create profit-producing and legacy-building content that distinguishes businesses from the competition. Through her speaking and writing, Rhonda challenges women to work passionately and purposefully with her Born to R.E.I.G.N.TM Methodology. Believing that everyone lives their legacy daily, Rhonda has founded two nonprofits that serve youth, building their self-esteem and leadership skills, and she also supports young ladies in Brazil and Rwanda to become educated, confident, and productive women. In this episode, Rhonda and I talk about the struggle to balance profit with purpose. There’s a lot of conversation about either profit or purpose, but very little about working to combine the two. Rhonda shares practical ways to bridging the gap between them in a way that not only increases profit while working within purpose, but also creates a legacy. She also highlights that purpose-driven businesses don’t have to be only for service-based businesses and shares how product-based businesses can also live the dream of profit and purpose.