Why Most People Are Using AI Wrong (And What I’m Doing Instead)

Why Most People Are Using AI Wrong (And What I’m Doing Instead)

Author: Michelle Thames June 24, 2026 Duration: 7:50
AI is changing the way creators and entrepreneurs run their businesses, but most people are still using it wrong. In this episode, Michelle Thames explains Kit’s new MCP technology in plain English and shares how AI can help you make smarter marketing decisions using your actual audience and subscriber data.

Ever feel like the rules of social media are written in a language you don't quite speak? Social Media Decoded translates the noise into a clear plan. Michelle Thames, a marketing expert who understands the grind of building something from scratch, hosts these conversations. She moves past theory to focus on the practical moves that actually change things-how a piece of content can attract a dream client, or how to tweak a profile so it starts working for you. Each episode feels like a focused workshop, whether she's dissecting a platform's algorithm, walking through a content marketing funnel, or sharing a story from an entrepreneur who turned followers into a sustainable business. This isn't about viral moments; it's about building a visible and viable operation online. You'll find a direct, no-fluff approach here, designed for anyone ready to move from being just a user of these platforms to becoming a strategic builder on them. For actionable steps on monetization, audience growth, and crafting a brand that resonates, this podcast serves as an essential guide.
Author: Language: en-us Episodes: 50

Social Media Decoded
Podcast Episodes
Why Community Builders Will Win the Next Decade [not-audio_url] [/not-audio_url]

Duration: 10:35
As AI and automation continue to transform the way we work, human connection is becoming more valuable than ever. In this episode, Michelle Thames shares why community builders will have a major advantage in the next dec…
What Going to the KIT Conference Actually Taught Me About Visibility [not-audio_url] [/not-audio_url]

Duration: 8:56
In this episode, Michelle shares what attending the KIT Craft + Commerce conference taught her about visibility, relationships, and business growth. From almost not going to giving James Clear her book, she unpacks why t…
The Real Story Behind My Pivot in Business Right Now [not-audio_url] [/not-audio_url]

Duration: 9:57
In this honest and behind-the-scenes episode, Michelle Thames shares the real story behind her current business pivot, why she’s shifting toward local visibility and deeper community building, and what she’s learning abo…
What Going Viral Actually Taught Me About Visibility [not-audio_url] [/not-audio_url]

Duration: 11:00
In this episode, Michelle Thames shares the real truth about going viral and why visibility is about so much more than views and followers. From multiple viral moments to local visibility lessons, she breaks down why con…