Forecasting the future feed with Reddit, TikTok and Meta | SocialMinds Live Manchester 2024

Forecasting the future feed with Reddit, TikTok and Meta | SocialMinds Live Manchester 2024

Author: SocialChain October 31, 2024 Duration: 29:54

Social is no longer just about being social. It's a place where people buy, are entertained, become influenced or even find their dream job. And it's even poised to be a powerful search and discovery channel – look at Search Ads Campaign on TikTok. 

With so much change on the horizon, how can marketers make sense of social's evolving role in their broader marketing mix? There's no one better placed to answer this question than the platforms themselves. At SocialMinds LIVE: Future Casting Social's Next 20, senior marketing leaders from TikTok joined Meta and Reddit to discuss what the future feed looks like and how marketers can equip themselves for the next decade of social.  

Listen to this epsiode to discover evolving trends and features shaping the future of marketing, including: 

  • Why real people are the influencers of today and tomorrow 
  • How messaging platforms will become hot spots for advertising 
  • The benefits of immersing your brand in niche communities

Download our key takeaways report from SocialMinds LIVE now.


Hosted by Eve from SocialChain, SocialMinds-A Social Media Marketing Podcast pulls back the curtain on how major brands actually operate online. It’s less about theory and more about the tangible strategies discussed directly with the people executing them. You’ll hear candid conversations with marketing leads from organisations like Ryanair, Formula 1, and Innocent Drinks, where they share what works, what doesn’t, and the lessons learned along the way. Alongside these in-depth interviews, the podcast delivers straightforward, no-nonsense breakdowns of the latest platform changes and algorithm updates that you need to know about. The aim is to demystify the daily realities of social media management, transforming overwhelming trends into practical steps you can apply. This approach has made it a top-rated resource for professionals who want to move beyond the hype. Tuning into this podcast feels like gaining a direct line to the industry’s inner circle, offering a blend of high-level case studies and essential news without the filter. It’s designed for marketers who prefer their insights actionable and their advice grounded in real-world campaigns, all delivered with a conversational tone that avoids jargon. If you’re looking to understand the mechanics behind memorable social campaigns, this series provides a consistent source of clarity and inspiration.
Author: Language: en-gb Episodes: 100

SocialMinds - A Social Media Marketing Podcast
Podcast Episodes
SOCIAL IN SIX [071] [not-audio_url] [/not-audio_url]

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On Social in Six this week, we're breaking down the latest ad offerings from Instagram and Facebook, plus enhancements to YouTube's Connected TV ads. We also cover Twitter's Community Notes upgrade that helps combat misi…
SOCIAL IN SIX [070] [not-audio_url] [/not-audio_url]

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This week on Social in Six, we're talking about Reddit enabling anonymous native sharing cross-platform, three new TikTok ad solutions, and Twitter possibly replacing Pinned tweets with an Instagram Highlights dupe. We a…
SOCIAL IN SIX [069] [not-audio_url] [/not-audio_url]

Duration: 13:04
This week on Social in Six, we're talking about the new AI tool Meta's made to make your Stories for you, and it's answer to Twitter with a new app in development - as Twitter extends its character limit to 10K. We also…
SOCIAL IN SIX [068] [not-audio_url] [/not-audio_url]

Duration: 11:48
On this week's Social in Six, we talk about Elon Musk's plans to make Twitter an "everything app", LinkedIn's new algorithmic home feed, and research that shows how TikTok users feel about your ads. We also discuss how t…

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