Customer experience first with David G Ewing

Customer experience first with David G Ewing

Author: PM Power Consulting January 11, 2025 Duration: 26:19

I am in conversation with David G Ewing, CEO of Motiv. In this first part of the conversation, David talks about:

  • His initial days in Detroit, where he grew up
  • Meeting the CEO of Oracle, Larry Ellison and how that influenced some of his later decisions in choosing the area of work
  • When building solutions, how and why technology under the hood has to be invisible, while focusing primarily on the user experience
  • Using the customer journey mapping technique to better understand customer experiences
  • The importance of the team being empathetic to customers


Listen on!


I asked him about how he thinks some of the AI based approaches are likely to impact the customer experience.

The answer to that and a lot more interesting topics in the next part of our conversation - in the next episode.


Do not miss it.


David G. Ewing, CEO of Motiv, is a trailblazer in customer experience innovation. With over 25 years in the industry, he's transformed insights into substantial revenue for 500+ clients. A Harvard cum laude Engineering graduate, David's leadership has earned Motiv a spot on the Inc 5000 list. As president of The Entrepreneur's Association in Austin, he's dedicated to empowering fellow entrepreneurs. Beyond business, he's a devoted husband of 19 years and a passionate coach for his son's robotics team.

More information about David can be found at his web site, https://www.davidqewinq.com ,

Motiv's website, https://motivcx.com  or on Linked In at Linkedin.com/in/davidgewing


Behind every line of code, there's a person with a story. Software People Stories, from PM Power Consulting, moves beyond abstract theory and polished case studies to explore the real, human experience of building technology. This isn't about hypotheticals; it's a collection of candid conversations with the practitioners themselves-developers, designers, product managers, and architects-who share firsthand accounts from the trenches. They talk about the paths that led to success and, just as importantly, the unexpected detours and failures that provided the most valuable lessons. Each episode delves into the nuanced journey of discovering what users need, designing elegant systems, navigating complex development, and ultimately delivering solutions that matter. By focusing on these personal narratives, the podcast reveals the core of software creation: a blend of technical skill, creative problem-solving, and team dynamics. Listeners gain practical wisdom and relatable perspectives on the challenges and triumphs inherent in the tech industry. Tune in for an honest look at the craft, where the stories of people are just as crucial as the software they build. You'll find this podcast a refreshing source of insight for anyone involved in or curious about the technology and business landscapes, offering career lessons learned the hard way.
Author: Language: English Episodes: 100

Software People Stories
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