82 Mae

82 Mae

Author: Jennifer Barcelos and Sandy Connery June 26, 2018 Duration: 44:09
This episode features an interview Mae Karwowski, the founder of Obviously—a tech startup that matches brands with social media influencers. After working in social media management after of college, Mae had a hunch that influencer marketing was coming and had an idea to build a different kind of business—pairing an agency with a tech platform. Mae has gathered a team of experts to help her turn her vision into a reality, and in the process, she’s built a client roster of some of the world’s most iconic brands. We loved interviewing Mae, a fellow bootstrapped female founder, because her story is incredibly inspiring and her experience is so similar, in many ways, to ours. Listen in to learn why innovation requires thinking outside of the box and why listening to your customers is such a powerful strategy for getting an edge on the competition.  Other Mentions: obvious.ly, Mae on Instagram Joy: half-day FridaysHustle: Trello

There’s a particular kind of ambition that isn’t just about scaling a business, but about building a life that feels whole and authentic along the way. That’s the space where Soulful MBA Podcast lives. Hosted by Jennifer Barcelos and Sandy Connery, this is a conversation between two friends who are actually doing it-navigating the messy, rewarding reality of creating a company from nothing. They talk through the logistics of remote partnership, the challenges of conscious online engagement, and the personal growth that happens when your work is deeply tied to your values. It feels less like a lecture and more like you’re overhearing a candid, strategic coffee chat between two people who’ve been there. You’ll find practical advice woven into stories of trial and error, all aimed at ambitious women who are done with the hustle-for-hustle’s-sake model. This podcast serves as both a roadmap and a reassurance, proving that a successful business can be built with intention, friendship, and a lot of soul.
Author: Language: English Episodes: 100

Soulful MBA Podcast
Podcast Episodes
123 The Future of Instagram [not-audio_url] [/not-audio_url]

Duration: 34:58
After reaching peak perfection on Instagram sometime in mid-2018, Instagram has started to shift to less-beautiful, less-curated content. Listen in to hear our views about this changing trend, as well as our evolving bel…
122 Our Controversial Approach to Facebook Groups [not-audio_url] [/not-audio_url]

Duration: 17:58
We’ve got a complicated relationship with our Facebook Group. Every few months we have a serious conversation about shutting it down. Neither of us would ever choose to spend time on Facebook for fun, so our Group is rea…
121 What is a Beta Launch (and how can it help my business)? [not-audio_url] [/not-audio_url]

Duration: 34:25
In this episode, we explain the concept of beta launching—and why we encourage all of our clients to use this strategy to launch new products, programs, and service packages. You’ll learn why we think that releasing an i…
120 Finding Your Inner Voice with Kelly Covert [not-audio_url] [/not-audio_url]

Duration: 38:49
Kelly Covert is an inner voice coach with a passion for helping women believe and achieve their big vision by connecting deeply with the wisdom that is inside of them (all while owning their worthiness each and every day…
119 A Culture of Failure: The Story of Elizabeth Holmes [not-audio_url] [/not-audio_url]

Duration: 26:50
In this controversial conversation, we share our thoughts and feelings about the downfall of Elizabeth Holmes—the youngest self-made female billionaire in history. After dropping out of Stanford at age 19, Elizabeth foun…
117 The Biggest Mistake We See With New Online Teachers [not-audio_url] [/not-audio_url]

Duration: 23:55
We’ve been noticing FAR too much attention lately being placed on the technical intricacies of building a business. We, as humans, tend to obsess over the things we can easily control or measure (Equipment! Productivity!…
116 Building the She Recovers Movement with Taryn Strong [not-audio_url] [/not-audio_url]

Duration: 38:28
Taryn is the co-founder of SHE RECOVERS (with her mama, Dawn Nickel.) SHE RECOVERS® is an international movement of self-identified women in or seeking recovery from a wide variety of issues, including substance use diso…
115 Building a Marketing Empire with Emily Hirsh [not-audio_url] [/not-audio_url]

Duration: 37:04
In today’s episode, we interview Emily Hirsh—an industry leading Facebook Ads and Sales Funnel Strategist who works with high-profile entrepreneurs to grow their businesses online. In less than three years she has expand…
114 Do I Really Need a Sales Funnel? [not-audio_url] [/not-audio_url]

Duration: 27:11
If you’re working in the online sphere, you’ve probably heard the term “sales funnel” more times than you can count. But understanding what it is (and how it can help your business) is a whole other story. A sales funnel…