Dave Scopinich of Audacy: Framing Your Pitch for Success

Dave Scopinich of Audacy: Framing Your Pitch for Success

Author: Dr. Laura Sicola March 14, 2023 Duration: 34:17

This week Dave Scopinich shares how radio reaches almost 90 percent of all Americans (he shared that the source was Nielsen) on a daily basis.  That gives his team and clients the opportunity to create and deliver premium audio to more than 200 million consumers every week.

Here are a few things that you will learn in this episode:

  • How by treating his sales team like clients.  This is achieved by knowing everything about them, what motivates them and helping them grow their business.
  • Understanding the importance of using visual framing to solidify your message.
  • Creating an environment where you can be promoted by making decisions and solving problems while being able to connect with people.

During the 24-Hour Influence Challenge, Dave shares a tip that he learned from previous podcast guest Dave Raymond, the original Philly Phanatic.  “Tell me something good.”  By using this phrase, it will help you get better results from everyone to your team to your children sharing what they learned at school today.

Dave encourages everyone to download the Audacy app so that they can listen to his episode using the fastest growing streaming app as of the time of this podcast.

About David Scopinich:

Dave Scopinich is Vice President and Director of Sales at Audacy Philadelphia. Audacy is the #1 creator of premium original audio content in the United States. He and his award-winning sales team work with clients to help them connect with their targeted consumers using the power of audio.

Dave is a graduate of Father Judge High School and Penn State University. He loves spending time with his family, coaching youth baseball, and passionately following Philadelphia sports. He and his wife have three children and a dog. They live in a suburb of Philadelphia.

 

You can connect with Dave in the following ways:

  • LinkedIn: https://www.linkedin.com/in/davescopinich/
  • LinkedIn Business Page: https://www.linkedin.com/company/audacy-inc/
  • Facebook Business Page: https://www.facebook.com/audacyaudio/
  • Twitter Business Page: https://twitter.com/audacy
  • Instagram Business Page: https://www.instagram.com/audacy/
  • Website: https://www.audacy.com/

 

You can connect with Laura in the following ways:

  • LinkedIn: https://www.linkedin.com/in/drlaurasicola
  • LinkedIn Business Page: https://www.linkedin.com/company/vocal-impact-productions/
  • YouTube: https://www.youtube.com/c/VocalImpactProductions
  • Facebook: Vocal Impact Productions
  • Twitter: @LauraSicola
  • Instagram: @VocalImpactProductions
  • Website: https://speakingtoinfluence.com/podcast/
  • Laura’s Online Course: virtualinfluence.today

Speaking to Influence features conversations about the tangible mechanics of leadership communication, moving beyond theory into practical application. Host Dr. Laura Sicola, an expert in linguistic influence, guides discussions that dissect how language, tone, and presence directly impact credibility and outcomes. Each episode brings a perspective from seasoned executives and industry figures who share their real-world experiences-not just their successes, but the nuanced moments where a single conversation changed a trajectory. The focus here is on the actionable: how to structure a message for a skeptical board, modulate your voice to convey authority without arrogance, and read a room to pivot your approach in real time. This isn't about generic public speaking tips; it's a deep exploration of the strategic choices behind influential speech. Listeners gain access to a toolkit for building confidence, commanding attention, and achieving specific professional results through more intentional communication. The podcast operates at the intersection of business strategy, personal development, and the often-overlooked technical art of persuasion, making it relevant for anyone whose role requires them to lead, sell, or inspire through spoken word. Dr. Sicola's background provides a unique lens, ensuring every conversation yields insights you can use immediately to refine your own impact.
Author: Language: en-us Episodes: 100

Speaking to Influence
Podcast Episodes
Geoff Gross, Founder & CEO of Medical Guardian [not-audio_url] [/not-audio_url]

Duration: 34:19
This week Geoff Gross discusses how important it is to overcome most clients expectations of receiving poor service or no service at all. Geoff shares with Laura how he overcomes this “expectation” with writing handwritt…
Kelley Morse, SVP-HR Bullhorn: Giving Your Team More Control [not-audio_url] [/not-audio_url]

Duration: 34:10
This week Kelley Morse shares the communication strategies that allow her to connect with leaders and employees, helping them put the puzzles pieces together. Listen in as Laura and Kelley discuss how to give constructiv…
Influence Challenge 2022 [not-audio_url] [/not-audio_url]

Duration: 28:00
On today’s episode we’re ending the year on a high note and bringing forward the best 24-Hour Influence Challenges of the year. Join Laura as she curates the most important lessons taught by our guests and encourages you…