#225 - iRacing Lessons Learned

#225 - iRacing Lessons Learned

Author: Impact Fuel April 16, 2020 Duration: 27:06

In past episodes, we have discussed the surge in iRacing and eSports, and urged you to consider getting into the mix given the current pandemic.

Not everyone is ready for the surge, and some racers have learned the hard way. This show is intended to give you some insights into mistakes racers have made and how you can avoid those and properly leverage the exposure iRacing can bring you and your sponsors.

Powered by 4 Wheel Parts. Brought to you by:


Ever wondered how a passion for racing can become a sustainable career? The Sponsored Rider Club Podcast, presented by Impact Fuel, goes beyond the finish line to explore the intricate relationship between motorsports, business, and brand building. This isn't just about the thrill of the track; it's a deep dive into the practical strategies that riders, teams, and entrepreneurs use to secure funding and create lasting impact. Each episode feels like a conversation in the paddock, blending the leisure and automotive worlds with sharp insights from marketing and business development. You'll hear unfiltered stories about partnership negotiations, personal branding for athletes, and how to effectively communicate value to potential sponsors. The podcast serves as an essential resource for anyone looking to navigate the commercial side of racing, offering actionable advice that translates high-octane passion into viable projects. Tune in for genuine discussions that demystify sponsorship, making the business of speed accessible and engaging for aspiring riders and industry professionals alike.
Author: Language: English Episodes: 100

Sponsored Rider Club Podcast
Podcast Episodes
#217 - Valuation Series: Part 3 [not-audio_url] [/not-audio_url]

Duration: 36:21
Concluding our 3 part valuation series, this episode breaks down how to package your valuation. We begin by unpacking how valuations fit into the bigger financial picture, then describe how it should be presented to a sp…
#216 - What is livery and why should I care? [not-audio_url] [/not-audio_url]

Duration: 6:27
Why did it take me so long to learn this word? LIVERY! Don't make the same mistake. Tune in now! This live experience is powered by 4 Wheel Parts.
#215 - Valuation Series: Part 2 [not-audio_url] [/not-audio_url]

Duration: 55:16
This is the hard part! As part 2 of the 3 part valuation series, this episode breaks down the intricacies of tangible and intangible assets, the basic parts of your valuation. We describe what they mean, how to calculate…
#214 - Back to the basics; 6 motorsports sponsorship fails to avoid [not-audio_url] [/not-audio_url]

Duration: 17:46
It's time to get back to the basics folks. Based on some poor sponsorship proposals that have floating around lately, it seems like a refresher is in order. Here are 6 motorsports sponsorship fails to avoid. This live ex…
#213 - Valuation Series: Part 1 [not-audio_url] [/not-audio_url]

Duration: 28:34
This episode introduces a new series about valuations. It is a complex topic, so we are breaking it down into three episodes: Part 1 - Overview; exploring key concepts and terms Part 2 - Intricacies of tangible and intan…
#210 - Offset Branding Costs [not-audio_url] [/not-audio_url]

Duration: 12:36
Do you understand offset branding costs? Can you relay your value to your sponsors? If you hesitated in answering these questions, you came to the right place. This live experience is powered by 4 Wheel Parts.