#37: Sonny Webster - The Secret To Content Creation

#37: Sonny Webster - The Secret To Content Creation

Author: Pivotal Conversations June 6, 2022 Duration: 45:16
Startup Diaries
BusinessEducation
In this weeks episode we interview Sonny Webster the Founder of Big Friday Supplies, The Lifting Zone and Mobility Manual. Alongside being an entrepreneur, Sonny is a 2016 Olympian Weightlifter. Sonny's transition from an athlete to an entrepreneur did not happened over night. With a thorough and concise approach to content, Sonny has managed to build hundreds of thousands of followers. Sonny reveals his content formula, which helped him to grow, and with that growth all the pain points he faced. Listen in to hear his tips and tricks, learnt first hand, to become a better entrepreneur. 0:00 - Introduction 1:10 - Sonny Webster's Journey As An Entrepreneur 6:50 - A Winning Content Forumla 10:19 - Why Testing Different Types Of Content Matters 14:30 - Do I Need To Have A TikTok Account? 17:50 - Established Businesses Aren't Always Necessarily Ahead 21:53 - What You Should Be Prioritising As A Business Owner 24:55 - Why Your Business May Not Be Growing 32:10 - Sonny's Biggest Challenges In Business & Learnings 38:20 - Quickfire SUBSCRIBE HERE: https://www.youtube.com/channel/UCOIut6UUkQp-xI6YOs8SvWQ LISTEN ON SPOTIFY: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/au/podcast/pivotal-conversations/id1479491840 FOLLOW PIVOTAL CONVERSATIONS: PODCAST: INSTAGRAM | https://instagram.com/pivotalconversations TIKTOK | https://tiktok.com/@pivotalconversations FOLLOW KYLE: INSTAGRAM | https://instagram.com/kylertraynor FOLLOW SONNY: SONNY | https://www.instagram.com/sonnywebstergb  THE LIFTING ZONE: https://www.instagram.com/liftingzone  BIG FRIDAY SUPPLIES: https://www.instagram.com/bigfridaysupplies MOBILITY MANUAL: https://www.instagram.com/mobilitymanual  Learn more about your ad choices. Visit megaphone.fm/adchoices

Behind every successful company is a collection of moments that never make the press release-the late-night doubts, the accidental breakthroughs, the conversations that changed everything. Startup Diaries, from Pivotal Conversations with Kyle Traynor, opens up that private world. Instead of polished success stories, this podcast leans into the raw, instructive journey of building something from nothing. You’ll hear founders recount not just their triumphs, but the specific missteps and hard-won insights that truly shaped their path. Each episode feels like a candid coffee chat, dissecting the real decisions behind the headlines. It’s for anyone curious about the human side of business, whether you’re an aspiring entrepreneur, a student of strategy, or simply fascinated by how ideas become reality. Tune in for an education in resilience, straight from the source. This is where the textbook theory meets the messy, brilliant practice of creation, making it a standout listen in the business podcast landscape.
Author: Language: English Episodes: 100

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