#66: Blake Micola On Explosive Digital Marketing Strategies For 2023

#66: Blake Micola On Explosive Digital Marketing Strategies For 2023

Author: Pivotal Conversations March 13, 2023 Duration: 1:17:40
On this week's Episode of Startup Diaries, Kyle sits down with Blake Micola, Founder and Managing Director of GMS™ & GMS™ Creative. Blake started his advertising agency in 2016, and has helped scale 300+ businesses, achieving ROI's as high as 30x across multiple industries around the globe. Blake reveals the real challenges of startup growth, how to work full time in your business, the first hire every startup must make, the truth about the future of social media revealed, the future of advertising and much more! Produced by Pivotal Conversations Edited by Pivotal Conversations 1:57 - The Inspiring Startup Journey of Blake 9:25 - The Real Challenges of Startup Growth: What You Need To Know! 14:33 - Want To Work Full-Time In Your Business? Here's How To Transition Smoothly! 16:10 - The First Hire Every Startup Must Make: Secrets To Success Revealed! 30:25 - Mastering Marketing: Essential Activities You Should Be Doing NOW! 34:25 - Is Facebook Dead? The Truth About The Future Of Social Media Revealed! 40:42 - How To Generate Leads Like A Pro: Strategies That Really Work! 49:46 - The Future Of Advertising: What You Need To Know To Stay Ahead Of The Game! 1:35:00 - Priceless Advice For Your Younger Self: A Must-See For Every Aspiring Entrepreneur! GET BUSINESS INSURANCE HERE: BIZCOVER | https://www.bizcover.com.au/?utm_source=pivotal_conversations&utm_medium=referral&utm_campaign=podcast  SUBSCRIBE HERE: https://www.youtube.com/channel/UCOIut6UUkQp-xI6YOs8SvWQ LISTEN ON SPOTIFY: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/au/podcast/pivotal-conversations/id1479491840 FOLLOW PIVOTAL CONVERSATIONS: PODCAST: INSTAGRAM | https://instagram.com/pivotalconversations TIKTOK | https://tiktok.com/@pivotalconversations FOLLOW KYLE: INSTAGRAM | https://instagram.com/kylertraynor FOLLOW BLAKE: INSTAGRAM | https://www.instagram.com/bmicola  Learn more about your ad choices. Visit megaphone.fm/adchoices

Behind every successful company is a collection of moments that never make the press release-the late-night doubts, the accidental breakthroughs, the conversations that changed everything. Startup Diaries, from Pivotal Conversations with Kyle Traynor, opens up that private world. Instead of polished success stories, this podcast leans into the raw, instructive journey of building something from nothing. You’ll hear founders recount not just their triumphs, but the specific missteps and hard-won insights that truly shaped their path. Each episode feels like a candid coffee chat, dissecting the real decisions behind the headlines. It’s for anyone curious about the human side of business, whether you’re an aspiring entrepreneur, a student of strategy, or simply fascinated by how ideas become reality. Tune in for an education in resilience, straight from the source. This is where the textbook theory meets the messy, brilliant practice of creation, making it a standout listen in the business podcast landscape.
Author: Language: English Episodes: 100

Startup Diaries
Podcast Episodes
Learn: Google's Playbook: Turning Data into Business Breakthroughs [not-audio_url] [/not-audio_url]

Duration: 31:34
In this episode of Startup Diaries, Kyle shares the mic with Laura Parr. Laura is the Senior Strategy and Insights Manager at Google. Her work includes through market research, strategic analysis and analytical modelling…
Diary: KX Pilates Founder - From 20k Debt to 50+ Million [not-audio_url] [/not-audio_url]

Duration: 1:20:51
In this episode of Startup Diaries, Kyle shares the mic with Aaron Smith. Aaron is an award-winning fitness innovator and entrepreneur and also the founder of Pilates franchise KX Pilates. With now over 110 locations glo…
Lesson: How To Grow Your Business With No Money with Nick Bell [not-audio_url] [/not-audio_url]

Duration: 6:48
Nick Bell shares how to grow your business with no working capital behind you. LISTEN TO THE FULL EP ON SPOTIFY: https://spotify.link/Cg36rsf8DDb LISTEN TO THE FULL EP ON YOUTUBE: https://www.youtube.com/watch?v=CEdls4aX…
Diary: South St - "This year has been my hardest in business" [not-audio_url] [/not-audio_url]

Duration: 48:50
In this episode of Startup Diaries, Kyle shares the mic with Harley Booth. Harley is the founder of South St the label, building it into a multi million dollar fashion label with stores at Chadstone shopping centre, paci…
Lesson: The Number One Reason Why Your Business Isn't Growing [not-audio_url] [/not-audio_url]

Duration: 12:48
Tobi Pearce, the Co-Founder of SWEAT reveals the number one reason why business's struggle to grow through his own experience in a high growth startup. LISTEN TO THE FULL EP ON SPOTIFY: https://open.spotify.com/show/2nGZ…
Lesson: Why Gary Vee’s Marketing Tactics are Wrong [not-audio_url] [/not-audio_url]

Duration: 12:55
Find out why Mark Ritson, brand founder and a consultant for some of the most recognised brands think that Gary Vee's marketing tactics are wrong and why education is crucial to proper marketing leverage. LISTEN TO THE F…
Lesson: Advice For Making Your First $1,000,000 [not-audio_url] [/not-audio_url]

Duration: 12:22
Lisandro and Benn, explain the evolution of Elite Eleven and the break through they had once they expanded into women's apparel. They deep dive into their secrets to success, including advice for someone wanting to make…
Lesson: The No Ego Approach to Success [not-audio_url] [/not-audio_url]

Duration: 13:10
Today's lesson is with Gee'd Up Co on their no ego approach to building success. The streetwear brand has grown at an unprecedented rate and is now considered the largest streetwear brand in Australia. LISTEN TO THE FULL…