🎧 START pod: Matthew Ruiters, CTO & Co-Founder, HYBRD: "coaching agents for athletes"

🎧 START pod: Matthew Ruiters, CTO & Co-Founder, HYBRD: "coaching agents for athletes"

Author: Fondo May 11, 2026 Duration: 18:08

Most people think they need more motivation to work out

They need less friction

But training plans assume your life stays static

You travel
It rains 
You have 20 mins between meetings

People don't quit because they lack discipline

They quit because adapting the plan is harder than the workout itself

HYBRD brain can help

An adaptive AI agent that adjusts your training to whatever life throws at you

Built by ultramarathoners, Ironman finishers, and a founding engineer who won a 100-mile cycling race


🎙️ Matthew Ruiters, CTO & Co-Founder, HYBRD on Fondo START pod

02:01 Connecting every wearable into one training system

02:42 Using sports science to measure total training load

03:07 How former Whoop teammates started building HYBRD

03:50 Why “serious athlete” is really a mindset

04:49 The idea behind HYBRD Brain

05:18 Adapting workouts around travel, weather, and hotel gyms

06:13 The consistency insight from 895,000 athletes

10:44 Why athletes wanted adaptation, not just tracking

11:35 Why friction stops founders from staying healthy

14:03 How AI tools are changing software engineering

learn more at www.hybrd.com


Behind every startup's big idea is the less glamorous, but utterly essential, work of building a real business. The Startup Growth Podcast, from the team at Fondo, digs into that reality. Fondo itself is an all-in-one accounting platform designed for startups, handling everything from closing the books to filing taxes and even helping secure cash back from the IRS. This practical experience informs every conversation. You’ll hear founders and operators talk not just about vision, but about the tangible systems, financial decisions, and marketing pivots that actually fuel growth. Episodes move beyond theory to explore the operational choices that separate promising companies from sustainable ones. It’s a resource for entrepreneurs who understand that strategy is meaningless without execution, and that a healthy bottom line is the truest measure of progress. Tune in for honest discussions that bridge the gap between entrepreneurial ambition and the business fundamentals required to make it last.
Author: Language: English Episodes: 58

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