EP3-44 | 【AI News】VIVA TECH 2026：Biggest Tech Event in Europe

Step into the high-stakes intersection of heritage and hardware at Viva Tech 2026. This episode dissects how luxury titans like LVMH and L'Oréal are moving beyond mere "Proof of Concepts" (PoCs) into full-scale AI execution. We dive deep into the technical infrastructure of luxury, exploring LVMH's internal MaIA platform, Celine’s CelIA agent, and Louis Vuitton’s strategic use of Digital Twins to augment traditional leather craftsmanship.

We also analyze the landmark L'Oréal-OpenAI alliance, the shift toward "Agentic Commerce," and the use of the GPT-Rosalind model for skin microbiome analysis. Furthermore, we highlight the "immediate business readiness" of Taiwanese startups like Perfect Corp and Stytrix, which are redefining virtual try-ons and apparel prototyping. Finally, we reflect on the rising demand for Sovereign AI in Europe and the emergence of tools like Bluefish that monitor brand visibility in the age of generative search.

本集節目帶領聽眾深入 Viva Tech 2026 的現場，剖析傳承工藝與前沿硬體的高端交鋒。我們將深入探討 LVMH 與萊雅（L'Oréal）等奢侈品巨頭如何跨越「概念驗證（PoC）」階段，全面進入純粹的 AI 執行力競爭。內容重點聚焦於精品業的技術底層建設，包括 LVMH 的內部 MaIA 平台、Celine 的 CelIA 代理人，以及路易威登（Louis Vuitton）如何利用數位孿生（Digital Twins）技術與電腦視覺來昇華傳統皮革工藝。

此外，我們將分析萊雅與 OpenAI 的戰略結盟、「代理人商務（Agentic Commerce）」的崛起，以及利用 模型進行皮膚微生態分析的科研突破。同時，本集特別點出台灣新創如玩美移動（Perfect Corp）與 如何以具備「即戰力」的演算法壓縮全球供應鏈時程。最後，我們將反思歐洲對「主權 AI（Sovereign AI）」**的追求，以及在生成式搜尋時代監控品牌曝光度的關鍵工具 Bluefish。