S1E35: Unlocking the Power of AI: Tresl Helps Shopify's Retailers Turn Insights into Revenue

S1E35: Unlocking the Power of AI: Tresl Helps Shopify's Retailers Turn Insights into Revenue

Author: Meet Global @Business Next Media August 4, 2023 Duration: 42:52

E-commerce has changed people's lives dramatically. According to a BigCommerce trend research, although e-commerce purchases accounted for 14.1% of worldwide retail sales, the figure is expected to rise to 22% by 2023. There are a number of new e-commerce trends that have emerged over the years, including the mobile consumer experience, social software shopping, and precision marketing. When people begin shopping online, the customer journey is easily tracked and serves as the foundation for merchants' re-marketing efforts.

"The problem is, I've discovered that businesses generally don't know how to use data to solve business problems," explains Tresl founder John Chao. With significant data science knowledge, this former LinkedIn senior manager founded Tresl, a startup that helps e-commerce brands to thrive through data science, and Segments, a Shopify app that strives to empower e-commerce brands with data analysis capabilities. We are excited to have John Chao on our show to share his philosophy and disclose the inspiring stories that have led to Tresl's success.

In this episode of Startup Island Taiwan Podcast, you will find out:
☛ The initiate idea for Tresl was AI for email while John is having hot milk tea with pork bun in a HK bakery
☛ What exactly does a data analyst do?
☛ The possibilities that new AI models offer for e-commerce
☛ The AI world in which John would like all marketers to live
☛ Engineers from the United States and Taiwan work in quite different environments

Host: Asianometry, Deep tech channel with 510k followers, still growing
Guest: John Chao, Co-founder and CEO of Tresl

Powered by Startup Island TAIWAN
Directed by National Development Council
Produced by Meet Global by Business Next Media

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There's a vibrant, often overlooked ecosystem of innovation humming away on an island in the Pacific. Startup Island TAIWAN Podcast pulls back the curtain on this world, offering a direct line to the founders, investors, and technologists shaping Taiwan's future. Each episode moves beyond headlines to explore the real stories behind the region's rise in cutting-edge fields like semiconductors, AI, and biotech. You'll hear candid conversations about the journey from garage to global scale, including the pursuit of that elusive unicorn status, and how these companies are building crucial bridges to markets across Asia and the world. Produced by Meet Global at Business Next Media, this series serves as an essential audio companion for anyone curious about the business and technology landscapes being redrawn today. It’s not just about what’s being built, but about the people building it and the unique position Taiwan holds in the global chain of innovation. Tune in for grounded, insightful discussions that connect the dots between ambitious ideas, practical execution, and international opportunity.
Author: Language: English Episodes: 93

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