How To Use Authentic Storytelling To Gain Online Visibility with Video

How To Use Authentic Storytelling To Gain Online Visibility with Video

Author: Dorien Morin-van Dam November 28, 2023 Duration: 30:57

Why is storytelling so important in marketing? What does it take to tell stories? How can we 'pull' stories out of people? This week's guest Ryan Koral is the Founder and Chief Strategy Guide at Tell Studios and works with his team to help forward-thinking businesses share stories that captivate, influence, and sell their audience. They use the power of story to help clients get noticed for the things that make them great. Ryan will be sharing lots of great insights with us, don't miss it!

Welcome to Strategy Talks, where we're all about helping you take your business or organization to the next level! Are you feeling stuck or bored with your current strategy? Well, hold on tight because we're here to kick-start your social media game and inject some excitement back into your business!

In each episode, we bring you 25 minutes of pure strategy gold! Our guests are experts in their fields and they're ready to share their ideas, stories, and examples with you. Get ready to learn some easy-to-implement social media strategies, business concepts, and content ideas that actually work.

Whether you're a marketer or a small business owner, Strategy Talks is the podcast you need to help grow your business or organization. So, what are you waiting for? Tune in now and let's get strategizing!

Ryan Koral's journey, shaped significantly by his own higher education experience, has evolved into a dynamic career as a seasoned documentary filmmaker and entrepreneur with over 18 years in the industry. He brings the transformative power of his experiences to his work, showcasing the critical role of higher education through video and authentic storytelling. His passion for fostering lasting partnerships with clients helps craft narratives that inspire, spotlight legacies, and bolster institutional growth.

As a proud father of three, and with two decades of marriage under his belt, Ryan knows the value of relationships and stories in creating connections. His entrepreneurial spirit extends beyond his primary profession into his popular online membership, weekly podcasts, and masterclass courses - all designed to equip others with the tools to succeed.

In Ryan, you'll find an engaging speaker with a wealth of practical experience, a deep-seated passion for storytelling, and an authentic readiness to inspire with humor and wisdom. But be warned: Dad jokes come as part of the package!

Ryan Koral who has been working in video production for the past 18 years helping businesses tell their story and connect with their ideal clients, Ryan Koral know firsthand the amount of time and energy that goes into coming up with the “perfect” video idea and what it takes to execute it... which is why most businesses cringe when they realize they need a video for their newest campaign, and they’re going to have to go through the video creation process again.

That's why he is creating these resources to help you avoid that headache and maximize your time and energy creating an effective video that makes an impact on your clients and your bottom line!

- Ryan Koral // Tell Studios Founder-dude


Dorien Morin-van Dam knows what it's like to build a content engine without a massive budget or staff. In Strategy Talks: Content Strategy for Small Teams, she brings that practical, hands-on perspective to every conversation. This isn't about abstract theory; it's a direct line to operators who are in the trenches, sharing the specific, repeatable plays they use to turn thoughtful content into genuine business pipeline. Designed for founders, small teams, agencies, and solo consultants, each half-hour episode is tightly focused. You'll find discussions rooted in one of three critical areas: the fundamentals of content strategy and planning, the nuts and bolts of distribution and SEO, or the practical application of AI for content operations. The goal is always clarity-first, by defining a common problem many face, and then by unpacking a tangible solution. Listening to this podcast feels like having a seasoned strategist in your corner, cutting through the noise to deliver actionable insights you can apply almost immediately. If you're responsible for content but short on resources, these conversations provide the structured thinking and tactical advice to make your efforts more effective and less chaotic.
Author: Language: English Episodes: 100

Strategy Talks: Content Strategy for Small Teams
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