How to Tell Great Stories That Connect with Your Audience

How to Tell Great Stories That Connect with Your Audience

Author: Michael Georgiou: Imaginovation, Co-founder, Tech Entrepreneur, Podcaster, Influencer April 14, 2021 Duration: 57:12
In this episode of Tales from the PROS, I talk with Tara Hunt, an author, speaker, and Founder & CEO of Truly and the CEO of Phlywheel. Tara is an executive-level digital marketing professional with over 20 years of progressive experience. She specializes in relationship and inbound marketing with a passion for a data-driven strategy and has over 20 years of research and analytics experience using quantitative and qualitative data. She is also a best-selling author of The Power of Social Networking and Crown Business, professional international speaker, and was recognized as a Women to Watch in Entrepreneur Magazine in 2013, Women-led Startups to Watch in Fast Company in 2011, and The Most Influential Women in Technology in Fast Company Magazine in 2009. In this episode, we chat about Tara's entrepreneurial journey and how she leverages social media to tell great stories that instantly connect with her audience.  Listen to this episode. Hope you enjoy it! Don't Miss: 1. Tara's entrepreneurial journey - 04:50 2. Why audience should be the "hero" of your story - 19:30 3. Challenges that made Tara stronger and more determined - 47:03   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Things we talked about: 1. Tara's inspiring story and her entrepreneurial journey 2. How to tell a story that can connect with your audience  3. How to create an effective content strategy 4. How to leverage today's social media channels correctly and organically 5. Some problems and struggles she overcame during her career 6. Tara defines her story in "one-word."   Follow Tara Hunt: Twitter: https://twitter.com/missrogue Instagram: http://instagram.com/missrogue LinkedIn: https://www.linkedin.com/in/missrogue/ Facebook: https://www.facebook.com/trulysocialwithtara/ Website: http://www.tarahunt.com/   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22

Hosted by Michael Georgiou, co-founder of the award-winning software development company Imaginovation, Tales From The PROS offers a rare look behind the curtain of the tech industry. Alongside Director of Growth Eric Lawrence, Michael facilitates candid discussions that move beyond theory to focus on the practical, often messy realities of building a business with technology. This podcast is built on the premise that the most valuable insights come from lived experience, not textbooks. You'll hear unfiltered stories about what actually works and what doesn't, covering the strategic decisions and unexpected hurdles that define the entrepreneurial journey. The conversations are designed to demystify the process of creating digital products and services, providing actionable lessons for founders, executives, and innovators. The goal is to translate complex technical concepts into clear business advantages, helping listeners make informed decisions without the common pitfalls. Tune in for a direct, no-fluff dialogue that prioritizes real-world application over abstract ideas, all grounded in the hosts' own professional trials and successes. It's a resource for anyone looking to leverage technology effectively, offering perspective and clarity directly from the field.
Author: Language: English Episodes: 83

Tales From The PROS
Podcast Episodes
Ep 82 — Fixing Software Code Is Too Slow. Can AI Save Us? [not-audio_url] [/not-audio_url]

Duration: 42:58
In this episode of Tales from the Pros, hosts Michael Georgiou and Eric Lawrence are joined by Gal Vered, co-founder and CEO of Checksum AI, to break down one of the biggest bottlenecks in modern software development—fix…
Ep 81 - How To Make Your Operations Flow With AI [not-audio_url] [/not-audio_url]

Duration: 37:08
In this episode of Tales from the Pros, hosts Michael Georgiou and Eric Lawrence are joined by Imaginovation’s co-founder and Head of Technology, Pete Peranzo, to break down how AI is actually impacting business operatio…
Ep 80 - How to Turn an MVP into a Revenue Machine [not-audio_url] [/not-audio_url]

Duration: 30:31
In this episode of Tales from the Pros, hosts Michael Georgiou and Eric Lawrence break down what really happens after you launch a Minimum Viable Product (MVP).For many founders, launching an MVP feels like the finish li…
Ep 78 - Why Gamification Isn’t a Feature, It’s a Strategy [not-audio_url] [/not-audio_url]

Duration: 27:59
In this episode of Tales from the Pros, Michael Georgiou and Eric Lawrence sit down with Imaginovation Co-Founder Pete Peranzo to unpack a topic that most product teams misunderstand: gamification.Too often, teams treat…
Building Businesses That Run Without You | Chris Ronzio | Ep 70 (A) [not-audio_url] [/not-audio_url]

Duration: 34:58
In this episode of Tales from the Pros, Michael Georgiou sits down with Chris Ronzio, founder and CEO of Trainual, to talk about what it really takes to build a business that can grow without breaking.Chris shares his jo…
Ep 77 -  The Kaizen Trap: When Tech Growth Outpaces Your Well-Being [not-audio_url] [/not-audio_url]

Duration: 36:02
In this episode of Tales from the Pros, Michael Georgiou and Eric Lawrence get real about a mindset many high performers live by but rarely question: continuous improvement. What happens when Kaizen stops being a strengt…
Ep 75 - Is Your Business Ready for Software Automation? [not-audio_url] [/not-audio_url]

Duration: 32:19
In this episode of Tales from the Pros, Michael Georgiou and Eric Lawrence break down what software automation really means for growing businesses and how to know when an organization is actually ready for it. Moving bey…
Ep 74 - Why SaaS Startups Fail: Lessons From the Trenches [not-audio_url] [/not-audio_url]

Duration: 30:01
In this episode of Tales from the Pros, Michael Georgiou and Eric Lawrence open up about the hidden challenges that quietly derail SaaS startups. These issues often go unnoticed until it is too late, and they rarely have…