Chrono Innovation: Jordy Cohen on Custom Software Development and Partner-Led Innovation, Podcast

Chrono Innovation: Jordy Cohen on Custom Software Development and Partner-Led Innovation, Podcast

Author: Telecom Reseller April 16, 2026 Duration: 4:38

Jordy Cohen, Senior Director of Partnerships at Chrono Innovation, spoke with Doug Green, Publisher of Technology Reseller News, during the Channel Partners Conference & Expo about how custom software development is enabling MSPs and channel partners to deliver more differentiated solutions.

Cohen explained that many organizations are constrained by off-the-shelf software that doesn’t fully align with their operational needs. Chrono Innovation works with partners to design and build custom applications that integrate with existing systems while addressing specific business challenges. “Every business has unique requirements, and custom development allows partners to deliver solutions that truly fit their customers’ needs,” Cohen said.

The conversation highlighted how MSPs can leverage custom development as a strategic differentiator, moving beyond standard service offerings to deliver tailored solutions that drive higher value and deeper customer relationships. By working with development partners like Chrono Innovation, MSPs can expand their capabilities without needing to build in-house engineering teams.

Cohen also emphasized the importance of collaboration between technical teams and business stakeholders to ensure that custom solutions align with both operational goals and user expectations.

As discussions at Channel Partners continue to focus on innovation and differentiation, Chrono Innovation is helping partners unlock new opportunities by delivering customized, integrated software solutions that address real-world business challenges.

Learn more about Chrono Innovation: https://www.chronoinnovation.com/


Keeping up with the rapid evolution of business communications requires a trusted source that cuts through the jargon. Telecom Reseller / Technology Reseller News delivers exactly that, offering a clear-eyed look at the technologies reshaping how companies connect. Each episode breaks down the practical implications of trends like Communication AI, vCons, and the entire as-a-service landscape-from CPaaS and CCaaS to UCaaS. We also dive into the critical intersections of Mobility and Security, providing context that goes beyond the headlines. This isn't just a surface-level news recap; it's a focused discussion on the tools and strategies that matter for resellers, integrators, and decision-makers navigating this complex field. Tune in for straightforward reporting and analysis that makes sense of the technical, helping you understand not just what is changing, but why it matters for your business. For anyone involved in the channel, this podcast serves as an essential audio briefing on the forces defining how the world communicates.
Author: Language: en-us Episodes: 50

Telecom Reseller / Technology Reseller News
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