719. IEC PROFILE: Brooke Daly

719. IEC PROFILE: Brooke Daly

Author: Amy Seeley & Mike Bergin April 3, 2026 Duration: 16:17
Tests and the Rest: College Admissions Podcast
EducationCourses

Ready to learn the history, philosophy, and practice of an experienced independent educational consultant?

MEET OUR GUEST

Meet Brooke Daly. Brooke is the founder and CEO of Advantage College Planning, a nationally recognized college counseling firm that has helped thousands of families navigate the admissions process with clarity and confidence. With more than 20 years of experience in college admissions and financial aid, Brooke works closely with students to develop thoughtful college lists and authentic applications that reflect their strengths and goals.

Brooke is an instructor in the College Counseling Certificate Program at the University of California, Berkeley, a past president of the Higher Education Consultants Association (HECA), and the co-founder (along with her husband) of CollegePlannerPro, a widely used software platform for independent college counselors. She currently serves as Vice President of Education and Training for the Independent Educational Consultants Association (IECA).

Through her work with families, counselors, and national organizations, Brooke is passionate about helping students find colleges where they will thrive!

Find Brooke at advcp.com or on LinkedIn. 

ABOUT THIS PODCAST

Tests and the Rest is THE college admissions industry podcast. Explore all of our episodes on the show page.

ABOUT YOUR HOSTS

Mike Bergin is the president of Chariot Learning and founder of TestBright, Roots2Words, and College Eagle. Amy Seeley is the president of Seeley Test Pros and LEAP. If you're interested in working with Mike and/or Amy for test preparation, training, or consulting, get in touch through our contact page.

 


Navigating the complex world of college admissions can feel like a maze with ever-shifting walls. Tests and the Rest: College Admissions Podcast, hosted by Amy Seeley and Mike Bergin, serves as a reliable guide through that maze. Instead of generic advice, their conversations delve into the nuanced realities of testing, admissions strategies, learning differences, and broader educational trends. They bring in leading experts to provide depth and clarity on the issues that matter most right now. Whether you're a parent trying to support your student, a counselor shaping guidance, or an educator within the system, this podcast offers substantive discussion that goes beyond the surface. Each episode aims to demystify the process, offering practical insights and thoughtful analysis. You'll hear honest talk about standardized tests, application essays, financial aid, and the many factors that shape decisions on both sides of the admissions desk. For anyone invested in understanding the journey to higher education-from students to consultants-this is a vital resource. Tune in for a consistently informative and straightforward take on an industry that affects so many futures.
Author: Language: English Episodes: 100

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Tests and the Rest: College Admissions Podcast
Podcast Episodes
676. EXTEMP WITH AMY & MIKE: September 2025 [not-audio_url] [/not-audio_url]

Duration: 28:18
The Tests and the Rest podcast has always been relentlessly focused on exploring important topics in testing, admissions, education, and learning with amazing expert guests. Sometimes, though, we enjoy an unstructured op…
675. Unlocking Automatic Scholarships With PSAT, SAT, & ACT Scores [not-audio_url] [/not-audio_url]

Duration: 25:34
The process of applying to college can be so cumbersome and time consuming that applicants have little time left over for elaborate scholarship applications. Luckily, students can qualify for abundant merit aid just by e…
674. How And Why To Perform Your Best on the PSAT [not-audio_url] [/not-audio_url]

Duration: 29:59
The PSAT/NMSQT may not influence college admissions decisions, but the test matters in more ways than you might think. Amy and Mike invited educator and author Brian Stewart to discuss how and why to perform your best on…
673. Preparing For A College Admissions Interview [not-audio_url] [/not-audio_url]

Duration: 26:18
Someone once said that interviewing is tough, especially if you don't know what you're looking for. Another complicating factor is having no answer to predictable questions–a regrettably common occurrence for higher ed a…
671. EXTEMP WITH AMY & MIKE: August 2025 [not-audio_url] [/not-audio_url]

Duration: 27:43
The Tests and the Rest podcast has always been relentlessly focused on exploring important topics in testing, admissions, education, and learning with amazing expert guests. Sometimes, though, we enjoy an unstructured op…
670. Intentionality On The Road To College [not-audio_url] [/not-audio_url]

Duration: 25:21
It's been said that when we set an intention, somehow the world seems to magically come to meet us. Does that apply in college admissions? You'll never find out if you don't try. Amy and Mike invited educational consulta…
669. College Essay Secrets [not-audio_url] [/not-audio_url]

Duration: 27:55
Few writing assignments loom as large or feel as significant as the application essay does to a college-bound teen. But what if the keys to a statement that makes a difference were both simple to understand and easy to i…
668. STRATEGIES FOR THE COMPUTER-BASED ACT [not-audio_url] [/not-audio_url]

Duration: 29:37
Starting in September 2025, the ACT will be administered nationally both on paper and on digital devices. Should you take the ACT on a computer? If so, what do you need to know in advance? Amy and Mike invited educator A…
667. THE IMPACT OF DUAL ENROLLMENT [not-audio_url] [/not-audio_url]

Duration: 26:09
Imagine two models of education, one of which reserves opportunities for college credit for college students and another which allows high schoolers to also earn college credit. Which do you think most college-bound stud…

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