745. WHY ARE SOUTHERN COLLEGES SO POPULAR?

745. WHY ARE SOUTHERN COLLEGES SO POPULAR?

Author: Amy Seeley & Mike Bergin August 11, 2026 Duration: 33:27

While higher education is grappling with the implications of a demographic shift among applicants, an equally important trend of a decidedly geographic nature is creating winners and losers on opposite sides of the Mason-Dixon Line. Amy and Mike invited independent education consultant Mark Stucker to explain why Southern colleges are currently so popular.

What are five things you will learn in this episode?

  1. Are Southern colleges and universities really outpacing other schools in popularity, and why?

  2. How did the pandemic influence admissions trends?

  3. Are there any particular schools drawing more applicants?

  4. Are students happy at Southern colleges once they get there?

  5. What should students who aren't from the South know about attending Southern colleges?

MEET OUR GUEST

Mark Stucker has spent more than 25 years helping students and families navigate one of life's most important decisions: finding the right college fit. Throughout his career, he has worked in college admissions, boarding school admissions, and college counseling across independent, public, and charter schools, as well as in private practice, guiding more than 2,000 students from all 50 states through the admissions process. His philosophy is simple but powerful: every student deserves a college that is both the right academic and personal fit—and one that is financially attainable for their family.

Mark's career has included leadership roles at Westtown School, where he served as Associate Director of Admissions, chaired the admissions committee for five years, and worked extensively in college counseling. He later spent more than a decade with KIPP Metro Atlanta, building and leading college counseling programs that helped approximately 70 students each year successfully transition to college. In 2010, he founded School Match 4U, an educational consulting firm dedicated to helping students identify their best educational opportunities.

Widely recognized as a trusted voice in college admissions, Mark is the author of 171 Answers to the Most-Asked College Admissions Questions and the founder, co-host, and producer of the Your College-Bound Kid podcast, which has become Apple's most-listened-to podcast in the Education for Kids category. His expertise is informed by visits to more than 350 college campuses and professional involvement with organizations including IECA, NACAC, and SACAC. He is also a graduate of the Harvard Summer Institute for College Admissions and Stanford University's Counselor Outreach Program.

When he's not talking college admissions, Mark enjoys traveling, golfing, gardening, reading, exploring different cuisines, and following college and professional sports. He and his wife of 35 years are the proud parents of two successful daughters, and his passion for helping students discover their futures continues to shape the advice and insight he shares with families across the country.

Mark can be texted at 404-664-4340.

LINKS

The Lure of the South: Why More Students Are Heading South for College

The Rising Popularity of Southern Colleges

RELATED EPISODES

THE FLUTIE EFFECT IN ADMISSIONS 

ATTENDING A LARGE PUBLIC UNIVERSITY 

THE BENEFITS OF JOINING A FRATERNITY 

ABOUT THIS PODCAST

Tests and the Rest is THE college admissions industry podcast. Explore all of our episodes on the show page.

ABOUT YOUR HOSTS

Mike Bergin is the president of Chariot Learning and founder of TestBright, Roots2Words, and College Eagle. Amy Seeley is the president of Seeley Test Pros and LEAP. If you're interested in working with Mike and/or Amy for test preparation, training, or consulting, get in touch through our contact page.

 


Navigating the complex world of college admissions can feel like a maze with ever-shifting walls. Tests and the Rest: College Admissions Podcast, hosted by Amy Seeley and Mike Bergin, serves as a reliable guide through that maze. Instead of generic advice, their conversations delve into the nuanced realities of testing, admissions strategies, learning differences, and broader educational trends. They bring in leading experts to provide depth and clarity on the issues that matter most right now. Whether you're a parent trying to support your student, a counselor shaping guidance, or an educator within the system, this podcast offers substantive discussion that goes beyond the surface. Each episode aims to demystify the process, offering practical insights and thoughtful analysis. You'll hear honest talk about standardized tests, application essays, financial aid, and the many factors that shape decisions on both sides of the admissions desk. For anyone invested in understanding the journey to higher education-from students to consultants-this is a vital resource. Tune in for a consistently informative and straightforward take on an industry that affects so many futures.
Author: Language: English Episodes: 50

Tests and the Rest: College Admissions Podcast
Podcast Episodes
730. SPONSOR SPOTLIGHT: StudySpaces & Assessiv [not-audio_url] [/not-audio_url]

Duration: 19:51
What if your PDFs could grade and track themselves? with educator Jam Mirzakhalov, Vinny Madera, and Aaron Golumbfskie What are five things you will learn in this episode? What is the story behind StudySpaces? How does S…
729. HOW COLLEGES USE AI IN ADMISSIONS [not-audio_url] [/not-audio_url]

Duration: 27:38
With everyone in the world angling to access the benefits of artificial intelligence without succumbing to the plentiful pitfalls of excessive automation, you'd expect higher ed administrators to explore every way possib…
728. EXTEMP WITH AMY & MIKE: May 2026 [not-audio_url] [/not-audio_url]

Duration: 35:03
The Tests and the Rest podcast consistently focuses on exploring important topics in testing, admissions, education, and learning with amazing expert guests. Sometimes, though, we enjoy an unstructured opportunity to dis…
727. BUSINESS VS ENGINEERING MAJORS FOR TECH-MINDED STUDENTS [not-audio_url] [/not-audio_url]

Duration: 27:57
High schoolers who show advanced aptitude and interest in science and math often seem destined to concentrate on STEM in college. Surprisingly, though, many choose a more financially focused track. Amy and Mike invited c…
726. NEW TRENDS IN SAT READING & WRITING [not-audio_url] [/not-audio_url]

Duration: 34:47
While the SAT changed in a very big way during the digital transition, the exam has continued to evolve in a way that test takers need to understand. Amy and Mike invited educator Lori Goldstein to review new trends in S…
725. TAKING A MEDICAL LEAVE OF ABSENCE FROM COLLEGE [not-audio_url] [/not-audio_url]

Duration: 32:34
As much as every student anticipates four or more years of perfect health during their undergraduate studies, life happens. Luckily, illness or injuries don't need to mean an end to your academic journey, especially if y…
723. EXTEMP WITH AMY & MIKE: April 2026 [not-audio_url] [/not-audio_url]

Duration: 34:40
The Tests and the Rest podcast consistently focuses on exploring important topics in testing, admissions, education, and learning with amazing expert guests. Sometimes, though, we enjoy an unstructured opportunity to dis…
722. GETTING READY FOR THE AP BIOLOGY EXAM [not-audio_url] [/not-audio_url]

Duration: 23:57
Advanced Placement exams represent some of the most challenging subject-specific standardized tests a high schooler might ever take. Amy and Mike believe that every test warrants smart, serious preparation, so we invited…
721. WHEN ACADEMIC PRESSURE TURNS INTO BEHAVIORAL ISSUES [not-audio_url] [/not-audio_url]

Duration: 28:05
Pressure is a privilege, according to Billie Jean King, who said it's what you do with it that matters. Millions of students, however, may beg to disagree about the privilege part, and what many of them do with it impede…