ServiceNow Series E194: Eric Crawford, Director, Business Transformation & Strategy at ServiceNow

ServiceNow Series E194: Eric Crawford, Director, Business Transformation & Strategy at ServiceNow

Author: Alldus International March 5, 2025 Duration: 29:49

Today's guest is Eric Crawford, Director, Business Transformation & Strategy at ServiceNow. Throughout his career, Eric has founded, acquired and sold businesses. He has executed and consulted on global technology programs for the largest and most complex companies and brands in the world. He is driven to solve problems, make connections and make big things happen. He has worked with and learned from many intelligent people with varied backgrounds.

At ServiceNow, Eric leads global and regional strategy and transformation initiatives within the Customer Excellence Group (CEG). His role involves leading strategic initiatives to improve adoption, retention and satisfaction, aligning sales, delivery and operations on key priorities and programs, and using data to drive efficiency, scalability and improvement. With a focus on measurable outcomes and operational excellence, Eric aims to optimize processes, enhance the customer experience and deliver tangible value for customers across the world.

In the episode, Eric talks about:

His non-traditional journey blending entrepreneurship, corporate leadership and consulting,

Joining ServiceNow and being amazed by platform's limitless capabilities,

Managing ServiceNow's power, customer expectations and deliverables,

His transition to leadership and mentoring a team,

Transitioned to transformation leadership, preserving culture & solving business challenges,

AI is the new digital transformation, driving efficiency and growth,

Expanding their focus to customer excellence, adoption and growth,

Advice to take risks early, believe in yourself and grow into the role,

Stay irreplaceable, keep innovating, and stay hungry and humble

To find out more about all the great work happening at ServiceNow, check out the website www.servicenow.com


Behind the buzzwords and headlines, artificial intelligence is already reshaping industries and daily routines in tangible ways. The Alldus Podcast-AI in Action cuts through the noise to focus on these real-world applications. Each conversation goes beyond theory, delving into the practical challenges and triumphs experienced by the people building and implementing these technologies. You’ll hear directly from technologists and data science practitioners who are on the front lines, discussing the specific impact of Data Science, Machine Learning, and AI on everything from healthcare and finance to how we interact with the world around us. This series, supported by Alldus International’s work in AI workforce solutions, is built on a simple idea: understanding comes from listening to those doing the work. The discussions are grounded in current projects and genuine expertise, offering a clear-eyed view of what’s possible now and what might be next. Tune in for a candid exploration of how intelligent systems are being put into action, moving from conceptual hype to functional reality. This podcast provides a essential perspective for anyone curious about the practical engine driving technological change today.
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