The Bud Light Boycott: R.I.P. D.E.I.? with Anson Frericks

The Bud Light Boycott: R.I.P. D.E.I.? with Anson Frericks

Author: The Atlas Society April 17, 2025 Duration: 54:52
Join Atlas Society CEO Jennifer Grossman for the 249th episode of The Atlas Society Asks where she interviews former Anheuser-Busch executive Anson Frericks about his book Last Call for Bud Light: The Fall and Future of America's Favorite Beer, in which he tells the inside story of how Anheuser-Busch suddenly became enamored with stakeholder capitalism, DEI and ESG. Anson Frericks, a former president at Anheuser-Busch—formerly the home of America’s most popular brewery—watched as the company unraveled at the hands of globe-trotting financiers and progressive middle management. This culminated in the evaporation of $30 billion in market cap after releasing an advertising campaign starring transgender influencer Dylan Mulvaney. Drawing on his own experiences in corporate America, Frericks offers insight into how businesses should focus on shareholder capitalism and the people who buy their products and what may happen when they don’t.

Tune in to The Atlas Society Presents-Objectively Speaking for a series of thoughtful conversations that explore the practical application of Ayn Rand's philosophy. This podcast, brought to you by The Atlas Society, moves beyond abstract theory to examine how the principles of reason, individualism, and achievement manifest in our daily lives, careers, and culture. Each episode features discussions that connect Objectivist ideas to contemporary issues in business, creative pursuits, and societal trends, offering a framework for navigating a complex world. You'll hear analyses that celebrate human potential and the power of the individual while critically examining opposing doctrines. The dialogue is grounded in Rand's works, from the monumental *Atlas Shrugged* to her incisive essays, treating Objectivism as the vital, life-affirming guide it was designed to be. Whether you're well-versed in the philosophy or newly curious, this podcast provides a space for open, reasoned exploration. It’s an invitation to consider how a commitment to rational self-interest and freedom can shape a flourishing life and a better society. Join the conversation to hear these ideas unpacked with clarity and depth.
Author: Language: English Episodes: 100

The Atlas Society Presents - Objectively Speaking
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