Ep. 122: Helping operators open new monetization channels w/ Björn Nilsson from FTDx

Ep. 122: Helping operators open new monetization channels w/ Björn Nilsson from FTDx

Author: BettingStartups.com July 10, 2024 Duration: 24:13
Ep. 122 features Björn Nilsson from FTDx, which is transforming blocked traffic. Hear him discuss: His career journey through various payment and operator roles, including consulting for Betfair, Unibet, and others. The origins and evolution of Triggy, a product aimed to convert fans into bettors. The founding of FTDx, focusing on monetizing non-local traffic for gaming operators. Challenges in managing regulatory environments and non-monetized traffic. FTDx's simple integration process and the positive reception from early adopters in Finland and Brazil. Insights into FTDx's fundraising process. Lessons learned from Triggy about building sustainable, cash flow positive businesses. His perspective on innovation within the gaming industry, highlighting the influx of new ideas from the US and Eastern Europe.   Learn more 👇 ➡️ FTDx website ➡️ Björn Nilsson on Linkedin   -- This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

Ever wonder what it's actually like to build a company in the fast-paced and often secretive world of sports betting and online gaming? The Betting Startups Podcast pulls back the curtain, offering a rare, unfiltered look at the people trying to reinvent this multi-billion dollar industry. Instead of just analyzing markets or trends, each episode sits down with the founders and CEOs themselves-the individuals navigating complex regulations, fierce competition, and rapidly changing technology to turn an idea into a viable business. You'll hear firsthand accounts of the early struggles, the pivotal moments of securing funding or launching a product, and the unique challenges of building trust in a sector where it’s paramount. This isn't about theoretical business advice; it's a series of real stories from the trenches of entrepreneurship in one of today's most dynamic digital landscapes. Presented by BettingStartups.com, the podcast provides a genuine narrative around innovation, capturing the human ambition and strategic thinking driving the next wave of companies in fantasy sports, iGaming, and beyond. Tune in for conversations that are as much about resilience and vision as they are about the specifics of the betting industry.
Author: Language: English Episodes: 100

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