Ep. 144: 2 decades in the affiliate game with Adam Small from Third Planet Affiliates

Ep. 144 features Adam Small, co-founder of Third Planet Affiliates, a leader in online gaming content.   Hear him discuss: How he unintentionally got started in the affiliate space with PocketFives, and later with USBets What motivated him to launch Third Planet Affiliates at this stage of his career, and the vision behind its portfolio of properties that includes Lottery Geeks, Casino Reports, and Props.com The evolving affiliate model and opportunities for innovation in the gaming industry - especially following recent turmoil in the space Lessons learned from entrepreneurial exits, and navigating earn-out periods with larger organizations like Better Collective Staying open to unexpected opportunities, which led to their unplanned acquisition of Props.com The enduring partnership with co-founder Cal Spears, and the dynamics of their collaboration over two decades of building together Reflections on his entrepreneurial journey, including the one decision he would do differently if he could   Catch the video version of this episode here.   Learn more 👇 ➡️ Third Planet Affiliates on Linkedin  ➡️ Adam Small on Linkedin      📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/   -- This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.