The Gamble & The Glory: S2 E2 - John Levy from theScore

The Gamble & The Glory: S2 E2 - John Levy from theScore

Author: BettingStartups.com November 18, 2025 Duration: 44:19
The Gamble & The Glory showcases founders that built their companies into category leaders in the betting and gaming industry. In S2 E2, we speak with John Levy, founder and former CEO of theScore. John shares the remarkable 25+ year journey behind one of Canada’s most iconic sports media and betting brands from its roots in cable television to becoming a digital powerhouse and ultimately exiting for over $2 billion.Hear him discuss: The early days of Sportscope and how it evolved into theScore How selling the TV network unlocked theScore’s digital transformation Selling the media assets to bet the future of the company on digital media and technology Why Penn’s acquisition derailed early and what went wrong with the integration Lessons from scaling a family-run business and defining clear leadership roles His candid thoughts on ESPN BET, Barstool, Dave Portnoy, and partnership misalignment How theScore Bet could have continued to grow under an independent model The future of sports betting across AI, microbetting, and next-gen fan behavior How theScore was able to punch above its weight, and John's advice to startup founders on how to do the same Why authenticity, resilience, and focus define long-term winners What’s next for John Levy, and whether another venture is on the horizon For more of John's comments on the recent ESPN Bet news, check out his recent podcast with Steve McAllister on Gaming News Canada: https://open.spotify.com/episode/2uocQx14rRzS92YF8wlnqC?si=ce3b2267cfad4a57 Video version of this episode can be viewed here. Learn more 👇➡️ theScore website➡️ John Levy on Linkedin     The Gamble & The Glory is made possible by Segev LLP, a full solutions law firm purpose-built for the gaming and betting industry. To learn more, visit: www.segev.ca.

Ever wonder what it's actually like to build a company in the fast-paced and often secretive world of sports betting and online gaming? The Betting Startups Podcast pulls back the curtain, offering a rare, unfiltered look at the people trying to reinvent this multi-billion dollar industry. Instead of just analyzing markets or trends, each episode sits down with the founders and CEOs themselves-the individuals navigating complex regulations, fierce competition, and rapidly changing technology to turn an idea into a viable business. You'll hear firsthand accounts of the early struggles, the pivotal moments of securing funding or launching a product, and the unique challenges of building trust in a sector where it’s paramount. This isn't about theoretical business advice; it's a series of real stories from the trenches of entrepreneurship in one of today's most dynamic digital landscapes. Presented by BettingStartups.com, the podcast provides a genuine narrative around innovation, capturing the human ambition and strategic thinking driving the next wave of companies in fantasy sports, iGaming, and beyond. Tune in for conversations that are as much about resilience and vision as they are about the specifics of the betting industry.
Author: Language: English Episodes: 50

The Betting Startups Podcast
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Ep. 227: Meet the First Pitch finalists for SBC Summit in Lisbon [not-audio_url] [/not-audio_url]

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