Ep. 42: Navigating Competition and Collaboration as OT Copywriters with Guests, Jenny Gill and Krista Frahm

Ep. 42: Navigating Competition and Collaboration as OT Copywriters with Guests, Jenny Gill and Krista Frahm

Author: Carlyn Neek - OT Entrepreneur Coach, Educator, Founder of ACTivate Vitality August 1, 2025 Duration: 1:10:42

In this episode, we hear from Jenny Gill and Krista Frahm, both occupational therapists and copywriters, as they discuss the dynamics of their professional relationship and the balance between collaboration and competition. They explore their individual journeys in the field, the importance of finding one's niche, and the challenges they faced when their paths intersected. The conversation delves into dealing with professional insecurities, the role of AI in copywriting, and practical advice for marketing occupational therapy services. You'll will gain insights into the value of collaboration, the nuances of creating effective marketing strategies, and the necessity of being courageous in business.

 

Join us in conversation about this podcast episode in our new online community.

It's in a Facebook Group called The BRAVE OT Podcast - Let's Discuss!

Jenny and Krista have shared some free resources that will be linked in the group.

  • Krista's free training about testimonials
  • Jenny's 5 Copywriting Mistakes Made By OTs (and how to fix them)

 

You can also follow both on Instagram: Jenny Gill   Krista Frahm

And check out their websites: 

https://www.kristafrahmagency.com/

 https://jennygillcopywriting.com/ 

 

🩵 And a big shoutout to our podcast sponsor, Jane.app. I'm grateful to be connected to this organization that feels deeply values-aligned. Did you know Jane won a 2025 Bronze Stevie Award for Customer Service Department of the Year – Computer Software! Out of 2,100+ entries from around the world, it's no surprize that Jane's world-class support stood out.

🩵 If you're ready to check Jane out, head over and book a demo HERE and use my code VITALITY for a one month grace period on a new account. 

 

 


Hosted by Carlyn Neek, an OT entrepreneur coach and educator, The BRAVE OT Podcast | Real Conversations with Occupational Therapy Trailblazers is a space for honest dialogue about the evolving landscape of occupational therapy. This isn't about abstract theory; it's grounded in the real-world experiences of practitioners who are actively reshaping their careers and the profession itself. Each conversation delves into what it means to build a meaningful practice, whether that's in clinical settings, through entrepreneurial ventures, or by advocating for systemic change. You'll hear stories of navigating challenges, redefining success beyond burnout, and discovering innovative ways to serve clients. The discussions naturally weave together the science of occupational therapy with the practicalities of business and the social impact of the work. Listening to this podcast feels like joining a candid mentorship circle, one that values curiosity and growth over perfection. It’s for OTs who are ready to examine their assumptions, try new approaches, and find a deeper sense of fulfillment in their professional journey. Carlyn brings her perspective as the founder of ACTivate Vitality to these interviews, fostering talks that are both supportive and provocatively thoughtful, always aimed at empowering therapists to live their mission more fully.
Author: Language: English Episodes: 58

The BRAVE OT Podcast | Real Conversations with Occupational Therapy Trailblazers
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