Ep 19: Part II: Marketing Channels (LinkedIn, Email, Tik Tok) with Dave Sharp, Nikita Morell and Amy Edwards

Ep 19: Part II: Marketing Channels (LinkedIn, Email, Tik Tok) with Dave Sharp, Nikita Morell and Amy Edwards

Author: Ayo Abbas, Marketing Consultant May 28, 2021 Duration: 34:22

Here’s part 2 of our Australian takeover special.   If you’ve not checked out part 1 make sure you do then listen to this one.

Welcome to my newly revamped podcast Marketing In Times of Recovery.  

I'm your host Ayo Abbas a built environment marketing consultant from Abbas Marketing.

My guests are:

Amy Edwards, Markedly

Nikita Morell, Copywriter and Marketing Strategist

Dave Sharp, Vanity Projects

This is part two of a three-part special which is being released weekly covering many aspects of marketing from strategy to social to print and everything in between. 

Part III will be out on Friday 04 June.

 

This three-part special was recorded on Thurs May 06 2021.


Rate and review us

Please don’t forget to rate and review us if you’re listening on Apple podcasts as it’s lovely to hear what you think plus it helps us to spread the word.

Resources - For full show notes with links go to www.abbasmarketing.com/mitc-podcast 

If you like the show, do us a favour and leave us a review. It'll help more people to find us. Head to Apple podcasts to share some kind words. Thanks, Ayo


Hosted by marketing consultant Ayo Abbas, The Built Environment Marketing Show carves out a necessary space for professionals in architecture and engineering. This isn't a general business podcast; it's a focused conversation on the specific strategies and tactics that resonate within the built environment. Ayo brings forward voices and perspectives that often go unheard in mainstream marketing discussions, ensuring the content is both relevant and refreshingly practical. Each episode is built on the premise that effective marketing for these creative, technical fields requires a specialized approach. You'll hear from experts who understand not just marketing theory, but what actually works when trying to reach clients, win projects, and build a reputation in these industries. The discussions move beyond abstract ideas to deliver actionable hints and tips you can apply directly to your practice. Tuning into this podcast means getting a candid look at the challenges and opportunities of promoting design and engineering services, all from a host and guests who have been in the trenches. It’s an independent resource dedicated to making marketing feel less like a foreign language and more like a powerful tool for growth.
Author: Language: English Episodes: 100

The Built Environment Marketing Show:  marketing strategies and tactics for architects and engineers
Podcast Episodes
Ep 48: The changing social media landscape with Ayo Abbas [not-audio_url] [/not-audio_url]

Duration: 16:04
Today's episode is a solo one where I'm sharing my thoughts on the changing social media landscape - what's hot and what's not. It's adapted from a talk that I did as part of CommsFest last month, an event for housing as…
Ep 45: A concrete approach to TikTok with Andrew Athias [not-audio_url] [/not-audio_url]

Duration: 32:18
Today’s interview is where we go stateside as I interview Andrew Athias, who is the Digital Director for Silvi Materials in Philadelphia. Silvi Materials is a great example of a traditional construction firm trying somet…
Ep 44: ChatGPT and AI: A big opportunity? [not-audio_url] [/not-audio_url]

Duration: 10:20
Welcome back to the new season of The Built Environment Marketing Show.And to mix things up this year I'll be doing a mix of solo episodes and interviews and still publishing once a month.Today's episode is hosted by me…
Ep 43: End of the year marketing roundup and look to '23 [not-audio_url] [/not-audio_url]

Duration: 26:35
Hello and welcome to The Built Environment Marketing Show roundup hosted by marketing consultant Ayo Abbas from Abbas Marketing. In this episode, I share:the marketing trends I think we should be paying attention to in '…
Ep 42: Research, resi and Gen Z with Sarah Canning and Deenie Lee [not-audio_url] [/not-audio_url]

Duration: 46:15
Today's show is a cracker and takes a slightly different angle as we delve more into the world of business-to-consumer (B2C) marketing and talk about the private residential sector. My two amazing guests are Sarah Cannin…
Ep 40: Securing PR without projects, Hannah Cox [not-audio_url] [/not-audio_url]

Duration: 35:05
Today’s special interview is a deep dive into ‘Securing PR without projects.’ My guest was creative PR expert Hannah Cox MCIPR.We covered everything from the difference between press and PR, what journalists really want,…