Ep 31: Marketing models: Consultants, freelancers and independents with Julia Nicholls and Dominque Staindl

Ep 31: Marketing models: Consultants, freelancers and independents with Julia Nicholls and Dominque Staindl

Author: Ayo Abbas, Marketing Consultant March 25, 2022 Duration: 35:11

Have you considered hiring a consultant or freelancer to get your built environment marketing done? Then this is the episode for you. 

My guests are Julia Nicholls and Dominque Staindl who talk about their work as communications consultants. We look at:

·      how the consultant/freelancer model works

·      how to find the right consultant for you 

·      how to clarify what you want: strategy, strategy and implementation or just implementation

·      how consultants can being a fresh communications perspectives

Marketing In Times of Recovery is the built environment marketing podcast and this is the second part of my marketing models mini-series which looks at different ways to get your marketing done.  

Marketing In Times of Recovery is hosted by built environment marketing consultant, Ayo Abbas from Abbas Marketing.  Sign up for my monthly roundup here for the latest built environment marketing news

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If you like the show and you’re listening on Apple or Spotify do take a second to hit the button that gives us a 5-star rating as that helps more people find out about us. Plus if you’re feeling really inspired do leave us a written review on Apple or Spotify as I really do love hearing what you think of the show.


Resources

Abbas Marketing 

Julia Nicholls

Dominique Staindl

If you like the show, do us a favour and leave us a review. It'll help more people to find us. Head to Apple podcasts to share some kind words. Thanks, Ayo


Hosted by marketing consultant Ayo Abbas, The Built Environment Marketing Show carves out a necessary space for professionals in architecture and engineering. This isn't a general business podcast; it's a focused conversation on the specific strategies and tactics that resonate within the built environment. Ayo brings forward voices and perspectives that often go unheard in mainstream marketing discussions, ensuring the content is both relevant and refreshingly practical. Each episode is built on the premise that effective marketing for these creative, technical fields requires a specialized approach. You'll hear from experts who understand not just marketing theory, but what actually works when trying to reach clients, win projects, and build a reputation in these industries. The discussions move beyond abstract ideas to deliver actionable hints and tips you can apply directly to your practice. Tuning into this podcast means getting a candid look at the challenges and opportunities of promoting design and engineering services, all from a host and guests who have been in the trenches. It’s an independent resource dedicated to making marketing feel less like a foreign language and more like a powerful tool for growth.
Author: Language: English Episodes: 100

The Built Environment Marketing Show:  marketing strategies and tactics for architects and engineers
Podcast Episodes
Ep 48: The changing social media landscape with Ayo Abbas [not-audio_url] [/not-audio_url]

Duration: 16:04
Today's episode is a solo one where I'm sharing my thoughts on the changing social media landscape - what's hot and what's not. It's adapted from a talk that I did as part of CommsFest last month, an event for housing as…
Ep 45: A concrete approach to TikTok with Andrew Athias [not-audio_url] [/not-audio_url]

Duration: 32:18
Today’s interview is where we go stateside as I interview Andrew Athias, who is the Digital Director for Silvi Materials in Philadelphia. Silvi Materials is a great example of a traditional construction firm trying somet…
Ep 44: ChatGPT and AI: A big opportunity? [not-audio_url] [/not-audio_url]

Duration: 10:20
Welcome back to the new season of The Built Environment Marketing Show.And to mix things up this year I'll be doing a mix of solo episodes and interviews and still publishing once a month.Today's episode is hosted by me…
Ep 43: End of the year marketing roundup and look to '23 [not-audio_url] [/not-audio_url]

Duration: 26:35
Hello and welcome to The Built Environment Marketing Show roundup hosted by marketing consultant Ayo Abbas from Abbas Marketing. In this episode, I share:the marketing trends I think we should be paying attention to in '…
Ep 42: Research, resi and Gen Z with Sarah Canning and Deenie Lee [not-audio_url] [/not-audio_url]

Duration: 46:15
Today's show is a cracker and takes a slightly different angle as we delve more into the world of business-to-consumer (B2C) marketing and talk about the private residential sector. My two amazing guests are Sarah Cannin…
Ep 40: Securing PR without projects, Hannah Cox [not-audio_url] [/not-audio_url]

Duration: 35:05
Today’s special interview is a deep dive into ‘Securing PR without projects.’ My guest was creative PR expert Hannah Cox MCIPR.We covered everything from the difference between press and PR, what journalists really want,…