We're going live this week and we've had a makeover!!

We're going live this week and we've had a makeover!!

Author: Ayo Abbas, Marketing Consultant September 30, 2022 Duration: 2:32

Hello and welcome to The Built Environment Marketing Show and I’m still your host Ayo Abbas from Abbas Marketing. 

This special episode is to let you know about our new podcast name and that we'll start our new season of episodes on here from Friday October 07.

And the biggest news is that we're going live every day this week.  W/c October 3 where I'll be live on LinkedIn recording interviews which will then be turned into podcast episodes.

The lineup is:
Monday Oct 03 How to improve your website without spending a ton of money – Tom Garfield https://lnkd.in/eesUYnF7

Tues Oct 04 Putting your best business foot forward to win work – Leonie Thomas https://lnkd.in/ewAmvGVS

Weds Oct 05 How to get your LinkedIn activity firing on all cylinders – Stacey Meadwell https://lnkd.in/efYWCEJn

Thurs Oct 06 Podcasting - a route to grow your business? – Emma Drake https://lnkd.in/evAAvAkB

Fri Oct 07 Securing press without projects – Hannah Cox MCIPR https://lnkd.in/eRWzhhXr
 
Hope to see you live or if not make sure you hit the follow button wherever you tend to listen to podcasts and I look forward to seeing you then. 

If you like the show, do us a favour and leave us a review. It'll help more people to find us. Head to Apple podcasts to share some kind words. Thanks, Ayo


Hosted by marketing consultant Ayo Abbas, The Built Environment Marketing Show carves out a necessary space for professionals in architecture and engineering. This isn't a general business podcast; it's a focused conversation on the specific strategies and tactics that resonate within the built environment. Ayo brings forward voices and perspectives that often go unheard in mainstream marketing discussions, ensuring the content is both relevant and refreshingly practical. Each episode is built on the premise that effective marketing for these creative, technical fields requires a specialized approach. You'll hear from experts who understand not just marketing theory, but what actually works when trying to reach clients, win projects, and build a reputation in these industries. The discussions move beyond abstract ideas to deliver actionable hints and tips you can apply directly to your practice. Tuning into this podcast means getting a candid look at the challenges and opportunities of promoting design and engineering services, all from a host and guests who have been in the trenches. It’s an independent resource dedicated to making marketing feel less like a foreign language and more like a powerful tool for growth.
Author: Language: English Episodes: 100

The Built Environment Marketing Show:  marketing strategies and tactics for architects and engineers
Podcast Episodes
Ep 48: The changing social media landscape with Ayo Abbas [not-audio_url] [/not-audio_url]

Duration: 16:04
Today's episode is a solo one where I'm sharing my thoughts on the changing social media landscape - what's hot and what's not. It's adapted from a talk that I did as part of CommsFest last month, an event for housing as…
Ep 45: A concrete approach to TikTok with Andrew Athias [not-audio_url] [/not-audio_url]

Duration: 32:18
Today’s interview is where we go stateside as I interview Andrew Athias, who is the Digital Director for Silvi Materials in Philadelphia. Silvi Materials is a great example of a traditional construction firm trying somet…
Ep 44: ChatGPT and AI: A big opportunity? [not-audio_url] [/not-audio_url]

Duration: 10:20
Welcome back to the new season of The Built Environment Marketing Show.And to mix things up this year I'll be doing a mix of solo episodes and interviews and still publishing once a month.Today's episode is hosted by me…
Ep 43: End of the year marketing roundup and look to '23 [not-audio_url] [/not-audio_url]

Duration: 26:35
Hello and welcome to The Built Environment Marketing Show roundup hosted by marketing consultant Ayo Abbas from Abbas Marketing. In this episode, I share:the marketing trends I think we should be paying attention to in '…
Ep 42: Research, resi and Gen Z with Sarah Canning and Deenie Lee [not-audio_url] [/not-audio_url]

Duration: 46:15
Today's show is a cracker and takes a slightly different angle as we delve more into the world of business-to-consumer (B2C) marketing and talk about the private residential sector. My two amazing guests are Sarah Cannin…
Ep 40: Securing PR without projects, Hannah Cox [not-audio_url] [/not-audio_url]

Duration: 35:05
Today’s special interview is a deep dive into ‘Securing PR without projects.’ My guest was creative PR expert Hannah Cox MCIPR.We covered everything from the difference between press and PR, what journalists really want,…