Mackenzie Perna - Co-Founder, Sun & Sol

Mackenzie Perna - Co-Founder, Sun & Sol

Author: the co-lab November 18, 2025 Duration: 14:53

Mackenzie Perna has spent over a decade shaping how global brands tell their stories online. A community-first marketer and strategist, she built her career at Red Bull and TikTok, where she launched social strategies, amplified world-renowned athletes, and led initiatives spotlighting underrepresented creators and cultures. She's collaborated with brands including Roc Nation, Sony Latin, and Disney Music Group. Today, as co-founder of Sun & Sol, she brings that cultural fluency to impact-driven brands, helping them connect authentically with their communities.

In this episode, Nancy Herrmann chats with Mackenzie as she reflects on her evolution from corporate creative to founder, how intuition has shaped her leadership style, and why community remains the heartbeat of every brand she touches.


Behind every successful brand, collection, or campaign in the worlds of fashion, beauty, and luxury, there are people with stories that rarely make the front page. The co-lab career stories brings those narratives to the forefront, moving past polished resumes to explore the real, often winding journeys of professionals. This isn't about theoretical advice; it's a series of candid conversations hosted by members of the co-lab community themselves. You'll hear from a CEO reflecting on a pivotal early mistake alongside an assistant buyer navigating their first major season, all within the same episode. The dialogue naturally covers the unexpected detours, the jobs that didn't work out, and the moments of mentorship that changed everything. By focusing on personal experience rather than industry abstraction, this podcast reveals the human texture of creative and commercial fields. It serves as a reminder that a career is rarely a straight line, especially in fast-paced sectors driven by art and aesthetics. Tune in for genuine reflections on building a life in these visually compelling industries, where every story adds a new thread to the broader tapestry.
Author: Language: English Episodes: 100

The co-lab career stories
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