How do I change my niche?

How do I change my niche?

Author: Malini Devadas November 30, 2020 Duration: 34:03

027:

Featured editor: Kath Kovac

Have you decided to change your editing niche but don't know how to kick-start the transition?

I'm speaking with Kath Kovac in this week's episode. Her editing business grew from word of mouth and she's enjoyed a career in science editing. Having done a few other jobs and realised she's keen to do more work editing children's nonfiction books, the thought of re-establishing herself in a new niche is a bit daunting. Where to start?

As freelance editors we get to work on different topics and take up work where our interests, and client opportunities, take us. You might have established your career in one niche and then your interest takes you in another direction.

But making a decision to change your direction doesn't automatically translate into taking action. We have a habit of throwing up our own roadblocks at important decision-making stages.

Have a listen to today's episode to learn how to spot and plan around those roadblocks to take the next action step to recharge your editing business.


Malini Devadas brings her experience as a marketing mindset coach directly to the world of freelance editing in The Confident Freelance Editor. Here, the often-overlooked pillars of marketing and personal mindset take center stage, moving beyond just technical skills to address what truly builds a sustainable and fulfilling practice. Each episode is crafted for editors who know their craft but might feel stuck navigating the business side-those looking to attract better clients, increase their income, and crucially, reclaim their time for a life outside of work. You’ll hear a practical blend of Malini’s direct advice, coaching-style reflections, and conversations with others who have navigated similar paths. The focus remains consistently on actionable steps that translate into real-world confidence, whether discussing how to communicate value to potential clients or shifting internal beliefs about pricing and worth. This isn't about generic business tips; it's a specialized resource that speaks directly to the unique challenges and opportunities within the editing field. Tune in for a thoughtful and supportive guide that helps transform the struggle of running a solo operation into the pleasure of growing a business designed on your own terms.
Author: Language: English Episodes: 71

The Confident Freelance Editor
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