How do I take the first step to market my editing business?

How do I take the first step to market my editing business?

Author: Malini Devadas March 15, 2021 Duration: 14:13

042:

It's time for you to do the work!

I know many editors find promoting their businesses challenging. While there's no shortage of marketing training and even the most basic marketing action – putting out a social media post – doesn't take much, there could be any number of reasons why the action never happens. I talk about some of these underlying 'limiting beliefs' in this episode.

Most commonly, I hear 'I'm too busy. I don't have time for marketing'.

So, let's find out if time is really the barrier.

This week, your challenge is to do one action to promote your editing business. I know some of you will find this really hard. If you do feel confronted by the thought of making your business more visible, it's a good chance to sit with that thought and dive into why you're uncomfortable.


…………………………….

If you need some help to work through what the issues are for you, you can book in a call with me or join my e-course and group coaching program 'Boost Your Editing Income'.


Malini Devadas brings her experience as a marketing mindset coach directly to the world of freelance editing in The Confident Freelance Editor. Here, the often-overlooked pillars of marketing and personal mindset take center stage, moving beyond just technical skills to address what truly builds a sustainable and fulfilling practice. Each episode is crafted for editors who know their craft but might feel stuck navigating the business side-those looking to attract better clients, increase their income, and crucially, reclaim their time for a life outside of work. You’ll hear a practical blend of Malini’s direct advice, coaching-style reflections, and conversations with others who have navigated similar paths. The focus remains consistently on actionable steps that translate into real-world confidence, whether discussing how to communicate value to potential clients or shifting internal beliefs about pricing and worth. This isn't about generic business tips; it's a specialized resource that speaks directly to the unique challenges and opportunities within the editing field. Tune in for a thoughtful and supportive guide that helps transform the struggle of running a solo operation into the pleasure of growing a business designed on your own terms.
Author: Language: English Episodes: 71

The Confident Freelance Editor
Podcast Episodes
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040: Featured editor: Hilary Cadman: Cadman Training / Cadman Editing Emerging from behind the work we love, to promote it to get more clients so we can do more work we love … it's always a challenge. When you enjoy the…
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039: Featured expert: Yael Keon https://yaelkeon.com/ Have you thought about doing email marketing for your editing business? Perhaps you've subscribed to a heap of newsletters and wondered whether starting a newsletter…
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Duration: 47:23
035: Featured editor: Liz Charpleix, Iris42 Editing Services Finding those first clients is always challenging. And when you do start engaging with new prospects, how can you seal the deal and lock in that editing job? I…
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033: Featured editor: Cecily Myers, Creative Collaborations, http://www.creativecollaborations.org/ Cecily's been doing freelance editing, focusing on creative collaborations, while working full time. She's hoping to fin…
2020 reflections: Being a solo business doesn't mean going it alone [not-audio_url] [/not-audio_url]

Duration: 9:31
032: In season four of the Edit Boost Podcast, I'm looking forward to a mix of solo shows, interviews with other editors and talking to guest experts on marketing, money and mindset. I'm starting with a reflection and sh…
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Duration: 40:59
031: Featured editor: Dayna Reidenouer, True Love Editorial Services Dayna has moved into editing work from a strong background in proofreading and writing. But she's feeling daunted about landing her first freelance edi…