CRMs, Scaling Up and Beating the Giants

CRMs, Scaling Up and Beating the Giants

Author: Daniel Rowles and Ciaran Rogers January 19, 2024 Duration: 27:30
On today's episode of the Digital Marketing Podcast, we are joined by Andy Fowler, CEO and Will Gordon, Director of Marketing at Nutshell CRM, who are the winners the Automation and Personalisation category of the Digital Marketing Toolkit Awards. Nutshell proides an all-in-one growth software featuring CRM, email marketing, and contact management to help sales teams close more deals. With its competitors being big giants such as Salesforce and Hubspot, how do Nutshell compete and continue to scale up? In this episode, Andy and Will discuss with Daniel how they have competed against such huge competitors, how they continue to solve problems in the CRM space and how they've build their product-led software. Not one to miss! Tune in today. -- Show notes: https://targetinternet.com/resources/crm-scaling-up-and-beating-the-giants Have any feedback on the show? Send us your feedback, tell us what you love and what you think could be better. And, if you are really enjoying the show, please leave us a review.

Every week, Daniel Rowles and Ciaran Rogers sit down to untangle the fast-moving world of online business. Their The Digital Marketing Podcast is a direct line to the strategies that actually work, cutting through the noise to deliver practical insights you can use immediately. Without any adverts to interrupt the flow, each episode blends thoughtful conversations with global experts and a clear breakdown of the latest news, essential tools, and emerging techniques. Whether you're managing a team, building a brand, or looking to sharpen your own skills, the discussion always focuses on giving you a genuine edge. It’s this mix of deep-dive analysis and accessible explanation that has built a listenership across more than 180 countries. Created by Target Internet, the podcast turns complex topics into engaging listening, perfect for a commute or a walk, where learning feels less like a chore and more like a conversation with well-informed colleagues. You’ll come away from each episode not just informed about trends like e-commerce and analytics, but equipped with a clearer idea of how to apply them.
Author: Language: English Episodes: 100

The Digital Marketing Podcast
Podcast Episodes
How To Navigate a Rebrand, with Wildish & Co [not-audio_url] [/not-audio_url]

Duration: 31:54
Some of you might of noticed around this time last year we did a FULL rebrand. For some (like us…) letting go of a brand can be difficult, especially when it has been around for years and you've developed a strong attach…
Getting More From Google [not-audio_url] [/not-audio_url]

Duration: 16:05
Google Consent Mode (Version 2), New Core Web Vitals, EEAT — as usual, Google is not short of new changes. Join us on our latest episode of the Digital Marketing Podcast as we bring you the latest Google Updates you need…
Latest Email Statistics [not-audio_url] [/not-audio_url]

Duration: 17:17
In today's episode of the Digital Marketing Podcast we delve into the latest email statistics so you can stay on top of your email marketing game. We've gathered the up-to-date industry averages, including open rates, cl…
What's New With AI Search [not-audio_url] [/not-audio_url]

Duration: 15:31
On today's episode of the Digital Marketing Podcast, we discuss the most drastic change Google has made to its user interface in 25 years, Search Generative Experience. Pushing search results listings further and further…
GA4 Funnel Reports [not-audio_url] [/not-audio_url]

Duration: 14:35
The onset of GA4 hasn't been smooth sailing, it was completely different to the platform we know and loved and it was continually changing. However, the ability to build custom reports completely changed the game. As muc…
Custom GPTs for Marketing [not-audio_url] [/not-audio_url]

Duration: 18:12
Custom GPTs are custom versions of ChatGPT that Open AI users can create for their own specific purpose. Building your own GPT requires no code, all you have to do is configure the ChatGPT by telling it what you want to…
GA4 News, Tips and Tricks [not-audio_url] [/not-audio_url]

Duration: 21:18
In this episode of the Digital Marketing Podcast, we delve into the latest updates and functionalities of Google Analytics 4. If you are getting lost in your Google Ads conversions, not sure how to work with secondary di…
Digital Marketing Trends for 2024 [not-audio_url] [/not-audio_url]

Duration: 38:17
We are back with another trends episode, and what better trends episode to do, than one at the start of a fresh year, looking at the year ahead. So we bring you our digital marketing trends for 2024! With the phase-out o…
New Years Resolutions for Marketers in 2024 [not-audio_url] [/not-audio_url]

Duration: 29:46
First of all, Happy New Year! We're looking forward to the year ahead and we're sure that 2024 won't be short of new marketing trends and developments. In this episode of the Digital Marketing Podcast, we bring you our (…
The Danger of Attribution Modelling [not-audio_url] [/not-audio_url]

Duration: 15:25
Attribution modelling helps marketers understand which campaigns or activities were most effective in driving conversions, allowing marketing teams to adjust budgets and other factors accordingly. Sounds like a perfect m…