Reviving Fanta: How They Used Halloween to Engage Gen Z, with Ibrahim Khan

Every week, Daniel Rowles and Ciaran Rogers sit down to untangle the fast-moving world of online business. Their The Digital Marketing Podcast is a direct line to the strategies that actually work, cutting through the noise to deliver practical insights you can use immediately. Without any adverts to interrupt the flow, each episode blends thoughtful conversations with global experts and a clear breakdown of the latest news, essential tools, and emerging techniques. Whether you're managing a team, building a brand, or looking to sharpen your own skills, the discussion always focuses on giving you a genuine edge. It’s this mix of deep-dive analysis and accessible explanation that has built a listenership across more than 180 countries. Created by Target Internet, the podcast turns complex topics into engaging listening, perfect for a commute or a walk, where learning feels less like a chore and more like a conversation with well-informed colleagues. You’ll come away from each episode not just informed about trends like e-commerce and analytics, but equipped with a clearer idea of how to apply them.