A Journey to Studio Leadership with Scott McLean of Arc'Teryx

A Journey to Studio Leadership with Scott McLean of Arc'Teryx

Author: Daniel Jester February 21, 2023 Duration: 23:12
Creative production for e-commerce is a relatively young industry, and that means that we’re learning as we go when it comes to the growth and development of our creative and operations team members. In this episode we are highlighting one journey, Scott McLean, manager of studio operations at Arc’Teryx. Scott shares with us how his interest in learning about roles and processes adjacent to his gave him important perspective that has helped develop his approach to managing studio teams.

Hosted by Daniel Jester, The E-commerce Content Creation Podcast goes beyond the surface to explore the intricate world of visual storytelling behind online retail. This isn't just about taking pretty pictures; it's a deep dive into the entire creative engine that powers modern brands. Each conversation examines how photographers, videographers, stylists, and art directors actually work with marketing, merchandising, and tech teams to turn creative vision into tangible business results. You'll hear practical discussions about workflow, technology, and management that sit at the intersection of art and commerce. Covering a landscape that includes beauty, fashion, and countless other sectors, the podcast reveals how strategic content creation directly influences customer experience and organizational goals. For anyone involved in bringing a product to life online, these episodes offer a rare look at the collaborative challenges and solutions that define success in a crowded digital marketplace. Tune in for honest talk about the craft, business, and evolving technology of e-commerce visuals.
Author: Language: English Episodes: 100

The E-commerce Content Creation Podcast