A Look Back at 2022 with Tejs Rasmussen

A Look Back at 2022 with Tejs Rasmussen

Author: Daniel Jester December 13, 2022 Duration: 26:28

Summary

We’re getting into that time of year where we start reflecting on the past year. We at Creative Force have a year’s worth of product updates, feature releases, and bug fixes that we’re pretty proud of. In this episode Daniel sits down with Creative Force’s CTO Tejs Rasmussen, where we run down his top 3 releases of 2022. You’ll be shocked at number 1. 

Key Takeaways

  • Tejs Top 3 Features in 2022
    • 3. Updated Category Management
      • This was a small but very important quality of life update that makes category management much easier for our users.
    • 2. Video
      • Creative Force made two releases that focused on video, initially releasing support for tracking and uploading videos, and then following it up with much more functionality, allowing for review & selection, mark up, external post processing, etc. 
    • 1. Property Alerts
      • Creative Force works by leveraging your product data to create smart workflows, but the smartest workflows are the ones that include a smart work force, and that's why Creative Force uses that same data to provide contextual information to your productions teams, when they need it. 
  • Honorable Mentions
    • Delivery Matrix
    • Updated mark up for image notation.
    • Containers
  • Coming in 2023
    • Planning
      • Scheduling, set and talent management, going into beta in 2023
    • Copywriting
      • Many studios have copywriters and other web team type roles that physically sit in the studio, having copywriting as part of your content production will allow Creative Force studios to expand their management best practices to other areas beyond imagery. 
    • Editorial
      • While Editorial was launched in 2021, expect to see updates that include the ability to collaborate even further. 

Discount Code

Reminder to use code ECCP to get your first month of PhotoRoom Pro for free! Thanks to the PhotoRoom team for the generous offer. 

Credits
Produced by: Creative Force - creativeforce.io
Edited by: Calvin Lanz Sound - clsound.net
Hosted by: Daniel Jester - danieltjester.com


Hosted by Daniel Jester, The E-commerce Content Creation Podcast goes beyond the surface to explore the intricate world of visual storytelling behind online retail. This isn't just about taking pretty pictures; it's a deep dive into the entire creative engine that powers modern brands. Each conversation examines how photographers, videographers, stylists, and art directors actually work with marketing, merchandising, and tech teams to turn creative vision into tangible business results. You'll hear practical discussions about workflow, technology, and management that sit at the intersection of art and commerce. Covering a landscape that includes beauty, fashion, and countless other sectors, the podcast reveals how strategic content creation directly influences customer experience and organizational goals. For anyone involved in bringing a product to life online, these episodes offer a rare look at the collaborative challenges and solutions that define success in a crowded digital marketplace. Tune in for honest talk about the craft, business, and evolving technology of e-commerce visuals.
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