The Infrastructure of Next Generation Assets with Ben Conway of VNTANA

The Infrastructure of Next Generation Assets with Ben Conway of VNTANA

Author: Daniel Jester November 1, 2022 Duration: 26:44
As we draw ever closer to the next big thing in e-commerce, the fog of what exactly its going to be starts to thin out a little bit. I feel comfortable saying with some amount of certainty that regardless of what becomes of virtual environments such as the metaverse, 3D interactions will become part of the e-commerce experience. My evidence of that is Ben Conway of VNTANA. VNTANA is a 3D infrastructure platform that enables management, optimization and distribution of 3D assets, both for the purposes of internal product development and design, and consumer facing applications such as 3D models of products they want to buy.

Hosted by Daniel Jester, The E-commerce Content Creation Podcast goes beyond the surface to explore the intricate world of visual storytelling behind online retail. This isn't just about taking pretty pictures; it's a deep dive into the entire creative engine that powers modern brands. Each conversation examines how photographers, videographers, stylists, and art directors actually work with marketing, merchandising, and tech teams to turn creative vision into tangible business results. You'll hear practical discussions about workflow, technology, and management that sit at the intersection of art and commerce. Covering a landscape that includes beauty, fashion, and countless other sectors, the podcast reveals how strategic content creation directly influences customer experience and organizational goals. For anyone involved in bringing a product to life online, these episodes offer a rare look at the collaborative challenges and solutions that define success in a crowded digital marketplace. Tune in for honest talk about the craft, business, and evolving technology of e-commerce visuals.
Author: Language: English Episodes: 100

The E-commerce Content Creation Podcast