The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Think you can't build a profitable coaching business with a small following? Waiting to be more of an "influencer" when you get more followers? We've covered this topic a few times because we know this obstacle holds so many coaches back and its actually a fallacy. We'll talk about our Tokyo analogy, the 4 types of audience/influencer categories, and how you can build a massively profitable coaching company with a small following using a few key tactics in your marketing.
Topics include:
- What is an Influencer?
- Does Size Matter?
- Tokyo Analogy
- Showing Character in Content
- Affinity
- Action
- Bringing it All Together
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