Pinterest Marketing with Jen Vazquez, Founder of Jen Vazquez Media

Pinterest Marketing with Jen Vazquez, Founder of Jen Vazquez Media

Author: Scott Shepherd, Host and Flower Educator March 20, 2023 Duration: 59:37

My guest today is Jen Vazquez, Founder and CPO, Chief Pinterest Officer, of Jen Vazquez Media. Jen worked as a Division Director for a Fortune 500 company and continued on to create her wedding photography business and then, Pinterest arrived on the scene. Her world changed because of Pinterest and today, some refer to her as the Pinterest queen, she started Jen Vazquez Media where she helps others market their business using this visual platform.

Pinterest is a social media platform where users can discover, share, and save ideas for various interests and projects. With a visually appealing interface, Pinterest allows users to browse through millions of images and videos, create personalized boards, and connect with others who share similar ideas and interests but how do we use this great platform to market our business.

Jen shares in this episode many tips and techniques to help grow your business using Pinterest. You might want to grab some paper or take notes on your phone. Flowers and Pinterest go hand in hand reaching clients for your flowers, weddings, and events.

Learn more about Jen and all of her links to her websites, podcast, and social places in addition to all of our past guests by visiting TheFlowerPodcast.com

Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more!

Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

Check out The Flower Podcast Pinterest Page.

Sponsors of The Flower Podcast

ASCFG

Farmer Bailey

Chrysal

Rooted Farmers

Real Flower Business

Accent Decor

The Gardeners Workshop

Alaska Peony Cooperative


Scott Shepherd has spent years immersed in the world of blooms, not just as a host but as an educator, and he brings that entire perspective to The Flower Podcast. This isn't just about pretty arrangements; it's a deep, root-level exploration of the entire floral industry. Conversations here weave between the practical realities of running a business and the sheer creative joy found in a garden. You'll hear from the people whose hands are in the soil-flower farmers and growers-as well as the designers, photographers, and entrepreneurs who translate that natural beauty into art and commerce. Each episode features a different voice from this vibrant community, sharing specific knowledge on trends, techniques, and the personal journeys that fuel a life with flowers. Whether you're a professional florist looking for savvy advice, a hobbyist seeking inspiration, or simply someone who appreciates the intersection of nature and enterprise, this podcast offers a unique bouquet of insights. Tune in for genuine, meandering chats that always circle back to a shared passion, revealing the surprising depth and connectivity within the floral world.
Author: Language: English Episodes: 100

The Flower Podcast
Podcast Episodes
Christmas Special:  Charles Dickens "A Christmas Carol" 2025 [not-audio_url] [/not-audio_url]

Duration: 29:44
Hello everyone! This is a special episode of The Flower Podcast. This year we're continuing a tradition that started last year with sharing something from our family's archives. My Dad for many years has collected a wide…
Selling to a Wholesaler: No Till Flowers with Scott Shepherd [not-audio_url] [/not-audio_url]

Duration: 1:03:09
I'm excited to share this week's episode with you! Earlier this year Jenny Love, flower farmer expert and host of the No Till Flowers podcast, asked me to be a guest on her podcast to chat about working with wholesalers…
Finding Your MVP with Ashley Fox of Ashley Fox Designs [not-audio_url] [/not-audio_url]

Duration: 1:06:44
This week, I'm joined by Ashley Fox, the creative force behind Ashley Fox Designs, a full-service floral studio in the Minneapolis/St. Paul area. Specializing in stunning floral arrangements for weddings, events, and edi…
Sarah Winward: Creating Weddings That Reflect Nature [not-audio_url] [/not-audio_url]

Duration: 1:13:38
Sarah Winward is a floral artist and event designer based in Salt Lake City, Utah, specializing in destination weddings. Her work, known for its seasonal, nature-inspired designs, has been featured in The New York Times…
Selling to Florists with Sarah Jo Eversole of Everbloom Fields [not-audio_url] [/not-audio_url]

Duration: 1:06:48
My guest this week is Sarah Jo Eversole, owner of Everbloom Fields in Lancaster, TX. It might be a micro flower farm, but she produces not only exceptional quality blooms but high volume as well. She shares many of her e…
Mindshift:  Serving Not Selling with Charlotte Smith [not-audio_url] [/not-audio_url]

Duration: 1:03:16
I'm excited to share that Charlotte Smith is our guest again on The Flower Podcast. Charlotte teaches farmers the skills they need to make money on their farms and live calm, balanced lives through mindset coaching. Goin…
Replay: Growing Dahlias with Kristine Albrecht of Santa Cruz Dahlias [not-audio_url] [/not-audio_url]

Duration: 1:10:28
Ready to talk Dahlias? This week my guest is Kristine Albrecht of Santa Cruz Dahlias. Known for her award winning dahlia hybrids and her book, Dahlia Breeding for the farmer florist and the home gardener, Kristine is sha…