How to Scale Your Go-to-Market, While Avoiding All the Common Pitfalls | TFJ E38

How to Scale Your Go-to-Market, While Avoiding All the Common Pitfalls | TFJ E38

Author: Greg Moran February 18, 2024 Duration: 45:40

Welcome to another episode of the Founder's Journey podcast! Join us as we head into the entrepreneurial world with Alex Kottoor, founder of SceneDoc. Discover his unique path from sales expertise to leading and successfully exiting a high-growth startup to sharing his wisdom with up-and-coming founders, and the pivotal moments that shaped his journey.

Timestamps:
00:01-00:31 - Introduction to Alex Kottoor
01:06-01:33 - SceneDoc: The Beginning
02:21-03:12 - Sales Experience at CDW
04:09-05:06 - Developing the Mobile CSI App
06:11-07:10 - Pivoting Towards Law Enforcement
08:06-08:35 - The First Federal Agency Client
10:33-11:38 - Market Understanding and Strategy
12:04-12:43 - Lessons in Selling to Government
14:58-15:56 - Avoiding Common Startup Mistakes
16:53-17:47 - Finding the Right Customer Segment

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Website: www.TheFoundersJourneyPodcast.com

LinkedIn: https://www.linkedin.com/in/gregmoran/

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📌 Connect with Alex:
LinkedIn: https://www.linkedin.com/in/alexkottoor/


Greg Moran hosts The Founder's Journey Podcast, a space dedicated to the real and often untold narratives behind new ventures. This isn't just about celebrating successes; it's about the entire path founders and creators walk, with all its unexpected turns and personal challenges. You'll hear conversations that go beyond business plans, delving into the cultural shifts, societal pressures, and intimate journal-like reflections that shape a creator's life. Each episode is built on genuine conversation, pulling out actionable tips you can apply to your own work, alongside practical advice grounded in real experience. The goal is to leave you with more than just inspiration-it's about providing a relatable look at the resilience required to build something from nothing. Tune in for a podcast that connects the personal with the professional, offering a honest look at the multifaceted world of entrepreneurship through the voices of those living it every day.
Author: Language: English Episodes: 100

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