How to Create a Successful Influencer Marketing Campaign

How to Create a Successful Influencer Marketing Campaign

Author: Latasha James October 17, 2025 Duration: 47:39

If you've ever considered using influencers in your marketing strategy, this is for you! We're talking about how to create a successful influencer marketing campaign step-by-step, from finding the right content creators to leveraging paid media to supplement your campaign.


WATCH this episode here: https://youtu.be/HcJPRIo9eYo


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Latasha James hosts The Freelance Friday Podcast, a space that feels more like a candid conversation with a knowledgeable friend than a formal business lecture. Each episode pulls back the curtain on the real, unvarnished work of building a sustainable independent career, moving beyond simple inspiration to deliver practical advice you can use immediately. You’ll hear from Latasha herself as she shares hard-won lessons and systems that actually work, alongside in-depth interviews with a diverse range of successful freelancers. These guests get specific, discussing everything from setting rates and navigating difficult client conversations to managing workflow and preventing burnout. This isn't about theoretical concepts; it's about the tangible tips and occasional tricks that make a difference Monday through Thursday. Tuning into this podcast feels like gaining access to a supportive community that understands the unique rollercoaster of working for yourself. Whether you're just considering leaving your day job or are a seasoned pro looking to refine your operations, the discussions here provide clarity and a much-needed sense of camaraderie. It’s a reliable weekly resource for anyone who wants to build a freelance business that’s not just profitable, but also personally fulfilling and resilient.
Author: Language: en-us Episodes: 100

The Freelance Friday Podcast
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