#FutureOfData with Jon Gibs(@jonathangibs), Chief Data Officer at L2 Inc

#FutureOfData with Jon Gibs(@jonathangibs), Chief Data Officer at L2 Inc

Author: AnalyticsWeek June 29, 2017 Duration: 56:22
In this session, Jon talks about analytics in the agency business. He discussed best practices and some operational hacks to help leaders become successful in the world of analytics in the marketing domain(one of the early adopter of technology) Timeline: 0:29 John's journey. 6:07 Use cases for the benchmark studies at L2. 7:16 The struggles and challenges in the digital industry. 11:30 How much data is good data. 14:55 Staying relevant during times of disruption. 20:18 Analysing data of various cultures for a global company. 24:30 Art of doing business and science of doing business. 27:22 Jon's current role. 30:06 How much of L2 in facing and out facing? 31:45 Qualifying a source/platform. 35:20 Integrating a new source into the existing algorithm. 38:16 Building classifiers. 40:00 Jon's leadership style. 43:00 Client facing a leadership. 45:12 Jon's magic data science hire. 47:28 Suggestion for starting a data practice in a dissimilar industry. 50:55 World without survey. 53:11 Future of data in the digital industry. Podcast link: https://futureofdata.org/futureofdata-jon-gibs-chief-data-officer-l2-inc/ Bio- Jon Gibs is the Chief Data Officer and Chief Data Scientist at L2, a digital research, benchmarking, and advisory services company recently acquired by the Gartner Group. Prior to his time at L2, Jon founded and was the group vice president of data science and analytics at Huge, a digital agency in Brooklyn, and spent 10 years at Nielsen running its digital analytics practice. Jon's graduate work has been in Geography and spatial statistics at The University at Buffalo. About #Podcast: #FutureOfData podcast is a conversation starter to bring leaders, influencers, and lead practitioners to discuss their journey to create the data-driven future. Wanna Join? If you or any you know wants to join in, Register your interest @ http://play.analyticsweek.com/guest/ Want to sponsor? Email us @ info@analyticsweek.com Keywords: #FutureOfData #DataAnalytics #Leadership #Podcast #BigData #Strategy

The landscape of data and analytics is shifting faster than ever, driven by the people who build the systems, challenge the norms, and imagine what comes next. The Future of Data Podcast from AnalyticsWeek sits down with those very people for substantive, often unexpected, dialogues. Each episode is a direct conversation with a leader, an influencer, or a change maker who is actively shaping this dynamic world. You’ll hear less from theorists and more from practitioners in the trenches, discussing the real-world implications of new technologies, the evolving ethics of data use, and the practical strategies that separate hype from genuine transformation. This podcast delves into the human stories behind the data stacks, exploring the challenges, failures, and breakthroughs that define modern analytics. It’s a space for nuanced discussion that goes beyond surface-level trends to examine how data is fundamentally altering industries, governance, and our daily lives. Listen for candid insights on building effective teams, navigating the complexities of AI integration, and anticipating what the next decade of innovation might demand from professionals at every level. These are the essential conversations for anyone who needs to understand not just what is happening in data, but why it matters and where we might be headed. Tune in for a thoughtful exploration of the tools, ideas, and individuals charting the course forward.
Author: Language: English Episodes: 96

The Future of Data Podcast | conversation with leaders, influencers, and change makers in the World of Data & Analytics
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