How To Sell Services To The Ultra Wealthy | Ep 957

How To Sell Services To The Ultra Wealthy | Ep 957

Author: Alex Hormozi March 31, 2026 Duration: 20:00
Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Are you selling what your clients value or what you think they need? In this Q&A, Alex Hormozi helps two very different businesses break through their growth barriers. From scaling a membership model to creating high-ticket offers for ultra-wealthy clients, Alex offers the strategies necessary to increase revenue, streamline pricing, and boost customer loyalty. In this episode 00:00 The sticker membership cashflow problem 04:39 Solution: selling the annual offer upfront 06:08 Adding physical products as bonuses 09:34 Pricing services for the ultra-wealthy families 12:54 Why the undifferentiated pricing ladder fails 14:00 Solution: adding an annual continuity to the offer More Value: Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Take the $100M Lead Generation Course: https://www.acquisition.com/training/leads?hsLang=en Learn How to Make Offers People Cannot Refuse: https://www.acquisition.com/training/offers?hsLang=en Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

There’s a playbook for building a business, but it’s rarely the one they teach in school. The Game with Alex Hormozi digs into the real mechanics of growth, straight from someone who’s navigated the climb from significant success to even greater scale. Host Alex Hormozi draws from his own journey as an entrepreneur and investor, focusing on the fundamental levers every business owner must pull: attracting more customers, increasing the value of each transaction, and building loyalty that lasts. This isn’t about vague inspiration; it’s a practical, often gritty, look at the systems that work. You’ll hear detailed breakdowns of strategy, marketing, and operations, all framed through the lens of hard-won experience. The conversations in this podcast regularly revisit the stumbles and lessons learned along the way, offering a transparent look at what happens before and after a major milestone. It’s for anyone tired of surface-level advice and ready to engage with the substantive, sometimes counterintuitive, choices that separate a good business from a truly exceptional one. Tune in for direct, actionable insights that cut through the noise.
Author: Language: English Episodes: 50

The Game with Alex Hormozi
Podcast Episodes
One Step Away From Collapse (Here’s How We Fixed It) | Ep 960 [not-audio_url] [/not-audio_url]

Duration: 24:06
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Joel built a $6.4M travel hedging company, but 85% of his customers co…
How To Stop Solving Problems That Do Not Exist  | Ep 959 [not-audio_url] [/not-audio_url]

Duration: 33:18
Join Alex Hormozi At The Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas Scaling any business requires a clear input-output equation that defines core actions to drive revenue growth. In this epis…
How to Grow Your Brand In 2026 | Ep 958 [not-audio_url] [/not-audio_url]

Duration: 38:26
Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas In the past 12 months, Alex Hormozi's social media exploded with 3 billion impressions and 4.5 million new subscribers, s…
If You Want To Have $100K Saved, Do This | Ep 956 [not-audio_url] [/not-audio_url]

Duration: 15:55
For the first time ever - get the $100M book bundle and just pay shipping: https://shop.acquisition.com/pages/100m-book-bundle Wealth begins the moment you stop worrying about tomorrow. For Alex Hormozi, that moment was…
$100M Offers Audiobook Part 1 [not-audio_url] [/not-audio_url]

Duration: 32:29
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠https://www.acquisition.com/roadmap ⁠ “The world needs more entrepreneurs.” In this episode, Alex (@AlexHormozi) discusses on how to make profit…
$100M Offers Audiobook Part 2 [not-audio_url] [/not-audio_url]

Duration: 54:21
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠https://www.acquisition.com/roadmap ⁠ “I hope what you're giving them is worth it.” In this episode, Alex (@AlexHormozi) the pricing and commodi…
$100M Offers Audiobook Part 3 [not-audio_url] [/not-audio_url]

Duration: 27:34
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “You can either be right or you can be rich.” In this episode, Alex (@AlexHormozi) discusses the Value E…
$100M Offers Audiobook Part 4 [not-audio_url] [/not-audio_url]

Duration: 34:57
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “Most things that are hard to sell are typically easy to fulfill.” In this episode, Alex (@AlexHormozi)…
$100M Offers Audiobook Part 5 [not-audio_url] [/not-audio_url]

Duration: 33:08
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “The person who needs the exchange less always has the upper hand.” In this episode, Alex (@AlexHormozi)…