If You Hate Selling, Watch This | Ep 998

If You Hate Selling, Watch This | Ep 998

Author: Alex Hormozi September 10, 2026 Duration: 30:06
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube      Tina turned her son's recovery from autism, ADHD, and epilepsy into a $770K business with 72% margins. But she's still answering every DM. In this episode of Scale or Fail, Alex breaks down the belief holding most mission-driven founders back and the system that lets them help more people by doing less themselves. In this episode 00:00 Introducing Tina and her business model 04:55 The back-to-front scaling framework 09:02 Designing and timing upsells after the initial sale 11:03 Checkout vs one-on-one pricing 18:05 AI agent for Telegram support 21:24 Turning Q&As into daily content 23:50 Ads strategy and CTA timing 28:01 Scaling roadmap assessment More Value: Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas    Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle   Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured  Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/  Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi    Additional Free Books and Video Courses: https://www.acquisition.com/training   DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

There’s a playbook for building a business, but it’s rarely the one they teach in school. The Game with Alex Hormozi digs into the real mechanics of growth, straight from someone who’s navigated the climb from significant success to even greater scale. Host Alex Hormozi draws from his own journey as an entrepreneur and investor, focusing on the fundamental levers every business owner must pull: attracting more customers, increasing the value of each transaction, and building loyalty that lasts. This isn’t about vague inspiration; it’s a practical, often gritty, look at the systems that work. You’ll hear detailed breakdowns of strategy, marketing, and operations, all framed through the lens of hard-won experience. The conversations in this podcast regularly revisit the stumbles and lessons learned along the way, offering a transparent look at what happens before and after a major milestone. It’s for anyone tired of surface-level advice and ready to engage with the substantive, sometimes counterintuitive, choices that separate a good business from a truly exceptional one. Tune in for direct, actionable insights that cut through the noise.
Author: Language: English Episodes: 50

The Game with Alex Hormozi
Podcast Episodes
3 Signs You’re Going to Be a Successful Entrepreneur | Ep 997 [not-audio_url] [/not-audio_url]

Duration: 10:35
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube What holds back million-dollar business owners is not tactics but char…
How to Think Like the Top 1% | Ep 996 [not-audio_url] [/not-audio_url]

Duration: 12:31
Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas Entrepreneurs often make mistakes by defaulting to intuitive solutions when a big business problem might require counterintuit…
Improving Team Performance Through Elimination | Ep 995 [not-audio_url] [/not-audio_url]

Duration: 15:04
Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas In most cases, business owners know what they need to do to improve team performance. The delay between knowing and doing it i…
3 Stages of Building a Personal Brand | Ep 994 [not-audio_url] [/not-audio_url]

Duration: 12:07
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Most business owners have priorities, plural, which is exactly the pro…
The Case Against AI | Ep 993 [not-audio_url] [/not-audio_url]

Duration: 9:33
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube AI hasn't canceled every other form of leverage. It just gave entrepre…
One High-Stakes Decision Changes Everything | Ep 992 [not-audio_url] [/not-audio_url]

Duration: 11:36
Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas Most sales objections aren’t objections. They’re excuses for giving power away. Today, Alex breaks down the psychology behind…
The One Question to Ask About Any Relationship | Ep 991 [not-audio_url] [/not-audio_url]

Duration: 7:28
Join Alex at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas Many people settle for someone who just showed up—they call it a relationship, and then wonder why they’re struggling. In this epis…
The Offer So Good People Feel Stupid Saying No | Ep 990 [not-audio_url] [/not-audio_url]

Duration: 8:08
Join Alex at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas A perfectly crafted offer will still lose to a page full of testimonials. In this episode, Alex explains why starting for free is t…
Why Winners Say No | Ep 988 [not-audio_url] [/not-audio_url]

Duration: 8:32
Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas The early stages of business growth require exploration. However, progressive scaling requires isolation, focus, and ruthless…