Michael Serbinis from League

Michael Serbinis from League

Author: Evan McCann September 26, 2025 Duration: 41:25

Michael Serbinis is the Founder and CEO of League.


Founded in 2014, League is the leading healthcare consumer experience platform, reaching more than 40 million people around the world and delivering the highest level of personalization in the industry.

Payers, providers, and consumer health partners build on League’s platform to deliver high-engagement healthcare solutions proven to improve health outcomes.

League has raised $285 million in venture capital funding to date, powering the digital experiences for some of healthcare’s most trusted brands, including Highmark Health, Manulife, Medibank, and Shoppers Drug Mart.


Chapters

00:00 Podcast Introduction

2:00 Getting Shit Done: The Core Philosophy

07:02 Healthcare Challenges: Access and Understanding

13:20 The Agentic Era: AI in Healthcare

19:30 Learning and Adapting: The Key to Success

22:23 Partnerships: Transforming Healthcare Together

26:18 League's Platform Approach: A New Era in Healthcare

31:49 Balancing Family and Business: A Personal Journey

36:18 Perseverance in Hard Times: Lessons Learned


Evan McCann sits down with the people shaping Canada's business landscape, moving past the polished success stories to get into the real work that happens behind the scenes. The Hard Part with Evan McCann is built on conversations with founders, investors, and leaders who have navigated unique challenges, focusing on the pivotal decisions and often overlooked struggles that define a venture. This podcast explores the specific strategies and personal playbooks that have driven impact, offering a rare look at the operational truths of building something significant. While the spotlight frequently falls on innovators elsewhere, these episodes are dedicated to the Canadian visionaries whose work is redefining global entrepreneurship from here at home. You'll hear candid reflections on risk, resilience, and the moments that tested their conviction, providing not just inspiration but tangible insight into the mechanics of leadership and growth. Each discussion aims to unpack the nuance of achievement, making it an essential listen for anyone curious about the substance behind the headlines in the Canadian business world.
Author: Language: en-ca Episodes: 100

The Hard Part with Evan McCann
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