Why Most Remodelers Keep Paying for Demand They Could Be Creating for Free

Why Most Remodelers Keep Paying for Demand They Could Be Creating for Free

Author: Tommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist June 5, 2026 Duration: 50:13

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Tony Hoty filed bankruptcy at 29. Spent 10 years on the road training companies 
across the country because he had no choice. Then rebuilt to $10M+ in retail 
remodeling with Window Expo and Bath Expo.

His message is simple: stop throwing money at digital ads and start building a 
system that creates demand. Tommy and Tony break down door-to-door canvassing, 
home shows, events, call center follow-up, and the lead handling mistakes costing 
most remodelers thousands every month.

-- 🕐 TIMESTAMPS 🕐 --
00:00 Intro & Origin Story
05:40 Hunting vs. Farming
08:42 Door-to-Door Playbook
13:13 Creating Infinite Demand
17:10 Capacity Planning
19:42 Culture & Hiring
23:33 Event Profiling
29:54 Lead Handling & Leakage
33:03 Lead Follow-Up Mistakes
38:53 Process & Discipline
43:11 Ride-Alongs vs. Technology
46:45 Vision & Self-Improvement
49:28 Lead Gen Expo

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For anyone running a home service business-be it plumbing, HVAC, or a dozen other trades-the daily grind can feel isolating. You’re solving problems for customers while wrestling with your own, from hiring the right technicians to figuring out which marketing actually works. That’s where The Home Service Expert Podcast comes in. Host Tommy Mello isn’t just another commentator; he’s a founder who has built his own companies to a staggering $200 million in revenue, and he shares his hard-won perspective as a columnist for major publications like Forbes, Inc., and Entrepreneur. Each episode feels like a direct conversation with the sharpest minds in the field. Tommy brings on leading entrepreneurs and specialists, not only from home services but from adjacent industries, to unpack the precise tactics that drive real growth. You’ll hear practical discussions that skip the theory and dive into applied knowledge, covering everything from leveraging new digital tools to executing scaling strategies that protect your company’s culture. The dialogue is built on a foundation of genuine experience, offering a sense of camaraderie and actionable advice for owners who are serious about building a legacy, not just a job. This podcast serves as a vital resource for turning operational challenges into your biggest opportunities.
Author: Language: English Episodes: 100

The Home Service Expert Podcast
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