#4. How to keep your Content Marketing strategy competitive with Joe Pulizzi

#4. How to keep your Content Marketing strategy competitive with Joe Pulizzi

Author: Rock Content November 7, 2020 Duration: 57:48

Joe Pulizzi is an entrepreneur, speaker, author, and podcaster. He’s the founder of multiple startups, including the Content Marketing Institute (CMI), the leading content marketing educational resource for enterprise brands.

Joe’s third book, Epic Content Marketing was named one of “Five Must Read Business Books of the Year” by Fortune Magazine.

Join him and Vitor Peçanha while they discuss:

  • The creation of the Content Marketing Institute;
  • How the concept of content marketing changed over the years;
  • The book "Epic Content Marketing";
  • And much more!

Tune into The Jam Sessions by Rock Content for a deep dive into the ever-evolving world of marketing. This isn't just another business podcast; it's a regular conversation with some of the field's most forward-thinking practitioners. Each episode pulls back the curtain on real-world strategies, unpacking the ideas and tactics that actually drive results. You'll hear from innovative minds who are shaping the industry, offering practical tips and thoughtful discussions that go beyond surface-level advice. The goal is to provide a genuine immersion into marketing's complexities, helping you build a more robust and adaptable skill set. Whether you're looking to refine your approach or completely rethink your strategy, this podcast serves as a valuable resource for anyone aiming to become more indispensable in their role. Created by Rock Content, these sessions are designed to be both informative and immediately applicable, cutting through the noise to focus on what matters most for modern marketers.
Author: Language: English Episodes: 28

The Jam Sessions by Rock Content
Podcast Episodes
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Duration: 52:58
Joe Pulizzi is one of the world’s top content marketing authorities. He has founded three companies, including the Content Marketing Institute (CMI), launched dozens of events, including Content Marketing World. Pulizzi…
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Duration: 45:35
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Duration: 55:07
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Duration: 54:23
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