K-pop Fandom: Performing Deokhu from the 1990s to Today with Areum Jeong

K-pop Fandom: Performing Deokhu from the 1990s to Today with Areum Jeong

Author: The Korea Society February 13, 2026 Duration: 54:14

February 12, 2026 - K-pop fandom's practices and activities are a primary productive force, instrumental in shaping the genre's immense global appeal, as well as its cultural influence, politics, and future potential. Over the last thirty years, the K-pop fandom has grown, intensified, and diversified, while its activities have taken on new social, technological, and economic manifestations, some of which are exclusive to K-pop and others that align with the broader cultural and industrial dynamics of global mass entertainment.

In this lecture, Areum Jeong will explore the phenomenon of performing deokhu—a Korean term connoting an "avid fan"—and the cultural significance and meaning of K-pop fan practices with a nuanced examination of contemporary audience power.

For more information, please visit the link below:
https://www.koreasociety.org/arts-culture/2105-k-pop-fandom-performing-deokhu-with-areum-jeong


Tune in to The Korea Society for a series of conversations that go beyond the headlines, exploring the dynamic relationship between the United States and Korea. This podcast, presented by the nonprofit organization of the same name, serves as an auditory forum where experts, policymakers, artists, and thinkers from both nations share their insights. You’ll hear discussions that span current events, historical context, cultural exchanges, and policy challenges, all aimed at fostering a deeper mutual understanding. Each episode feels like attending a thoughtful lecture or an intimate roundtable, providing nuance to complex topics that often get simplified in daily news cycles. The natural flow of dialogue in this podcast makes intricate subjects in politics, business, and the arts accessible and engaging. By focusing on genuine conversation rather than soundbites, these recordings build a bridge across the Pacific, offering listeners a reliable source for education and informed perspective. It’s an essential listen for anyone curious about the evolving ties, shared histories, and future collaborations between these two countries. The Korea Society organization ensures the content remains nonpartisan and dedicated to its mission, making each episode a trustworthy deep dive into the issues that shape this vital international partnership.
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